The International Advertising Association has launched its annual global competition for undergraduate marcomms students.
LONDON - Unilever has retained WPP's Mindshare to handle its £700m media planning and buying business in Western Europe, ending a seven month review process.
LONDON - Aer Lingus has briefed VCCP, which has already created work for the airline's UK to Ireland route, to create a campaign promoting its new low-cost flights from London Gatwick to Europe.
LONDON - Sony Europe is hunting for a digital agency to handle online advertising and web development for its consumer products division.
LONDON - The Rolls-Royce Motor Company is searching for a below-the-line network to promote its Phantom marque.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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