Nissan secures 16-page product placement manga in Monocle
22 Oct 2010 | by Katherine Levy
across Europe from January 2011 after its launch in the US and Japan by the end of this year. Monocle ...
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Bringing joie de vivre back to Renault's UK ads
08 Apr 2011
for the new Clio 2 and earmarked York for the job. - Motoring around Europe Since then, he has ...
Renault launches next wave of ads for Megane
13 Oct 2010 | by John Reynolds
: "This is the latest stage of a truly ground-breaking campaign for Megane, one of Europe s best selling ...
UK adspend returns to double digit growth
12 Oct 2010 | by Katherine Levy
of 2010. Europe had an 8% adspend increase for the first six months of 2010, led by double ...
Murray quits DHM to launch Team Volvo in Amsterdam
12 Aug 2010 | by Anne Cassidy
as the 30-strong Amsterdam-based hub for Europe. Income from Team Volvo will be paid back to the three Volvo ... establishing itself as the creative centre of Europe." ...
WPP rolls £1.3bn Ford of Europe business into Blue Hive
22 Mar 2010 | by Alex Brownsell
-the-line Ford of Europe account, and appointed Ogilvy's Tony Grigg as its chief executive....and Mindshare currently working on the Ford of Europe accounts, in an arrangement reminiscent of WPP's Team ...
Fiat moves £20 million media out of MEC into Maxus
09 Dec 2009 | by Anne Cassidy
Maxus, which already handles the Fiat business across Europe, won the account without a pitch. Fiat completed its takeover of Chrysler, a Maxus client, in June last year, which has led to the move. The business also includes media planning and buying for Alfa Romeo, part of the Fiat Group. Fiat realigned ...
St Luke's picks up Britax car-seat brief
19 Nov 2009 | by Staff
competitors. Britax is currently gaining market share across Europe but is trailing in the UK behind ...
And in the real world....MySpace, Google, M&S, BBC, ITV, BT, Costa, Whitbread, Aviva, Channel 4, GM and Vauxhall
05 Nov 2009 | by Noel Bussey
to Michael Grade as chairman of ITV. If successful, the former head of Merrill Lynch in Europe, who has ...
Honda looks beyond W&K for European ads
03 Sep 2009 | by Noel Bussey
, it halved its marketing budget in 2009 to less than 50 million. Its unit sales in Europe dropped by 10 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
