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Honda hands online relaunch brief to LBi

Honda has hired LBi to revamp its online activity across major markets in Europe.

OMD appoints Neil Hurman as EMEA chief planning officer

Neil Hurman, chief operating officer for OMD's Renault Europe account, has been appointed...Renault-Nissan media planning and buying account for Europe, Middle East and Africa, was awarded to OMD ...

School Reports 2011: SapientNitro

Malcom Poynton, the former executive creative director at Ogilvy, as chief creative officer across Europe ...

School Reports 2011: Glue Isobar

creative and new-business success, winning nine pitches including Kellogg across Europe, Sprite globally ...

General Motors launches $3bn global media review

General Motors, the manufacturer of Vauxhall and Opel cars in Europe, is reviewing its estimated $3

Mini retains Profero as UK digital agency

In addition to the Mini retention, Profero has also been appointed by the handset manufacturer HTC to develop a social media strategy across Europe. Profero has worked with Mini since 2006, producing award-winning work such as "follow the white rabbit", "the other view" and "Mini cherished". Mini subsequently ...

General Motors appoints G2 to Chevrolet European role

. It is now choosing a winner from a shortlist of six. Major upcoming launches for Chevrolet in Europe ... are delighted to work with G2 on building awareness in Europe for what is a surprising and compelling new range ...

Agencies line up for Maserati CRM business

relationship across Europe. Maxus handles its UK planning and buying account. Maserati was unavailable ...

Murray quits DHM to launch Team Volvo in Amsterdam

as the 30-strong Amsterdam-based hub for Europe. Income from Team Volvo will be paid back to the three Volvo ... establishing itself as the creative centre of Europe." ...

DM agencies line up for European Avis brief

programme across Europe.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.