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Media: Storm London signs as sponsor of MTV Europe Music Awards

Storm London, the watch company, has signed as the sponsor of the MTV Europe Music Awards. Storm, the first UK sponsor of the awards, will use the run-up to the event to promote its range of watches. Viacom Brand Solutions has created a range of promotional spots to run on-air and drive viewers to a...

Southern Europe: Agents Provocateurs

Long the home of risque lingerie campaigns, France is experiencing a backlash against the ad industry. Mark Tungate spends far too long investigating.

Wrangler Jeans set to find new agency for Europe creative

Wrangler Jeans has kicked off its search for a new creative advertising agency by tasking Agency Assessments to compile a longlist of prospects to pitch for its pan-European advertising business.

Wrangler Jeans seeks new agency for Europe creative

LONDON - Wrangler Jeans has kicked off its search for a new creative advertising agency by tasking Agency Assessments to compile a longlist of prospects to pitch for its pan-European advertising business.

Seiko Europe picks MPGM for £8m work for Pulsar watches

Mitchell Patterson Grime Mitchell has won Seiko Europe's international Pulsar watches account.

Seiko Europe's media brief goes to Universal

Seiko Europe, the European division of the Japanese watch manufacturer, this week appointed Universal McCann to handle its pan-European media planning and buying business.

Dockers Europe hires BlueberryFrog

Dockers Europe, the clothing company owned by Levi Strauss, has hired BlueberryFrog, the Amsterdam-based guerrilla and buzz marketing agency, to its pan-European account. BlueberryFrog will work on a pan-European integrated promotional campaign that will launch next year. The agency was...

Fred Perry appoints Spirit to run creative business in Europe

The sportswear brand, Fred Perry, has appointed Spirit to handle its creative account in the UK, Germany and Spain.

CLOSE-UP: CLIENT OF THE WEEK - Levi’s marketer keeps mobile. Kenny Wilson is scouring Europe in search of youth appeal, Jade Garrett says

Kenny Wilson is nearly four months into his job as the regional marketing and development director at Levi Strauss & Co and is wasting no time making his mark.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.