Netflix launches UK ad campaign
10 Jan 2012 | by Maisie McCabe
has an estimated 20 million members in 47 countries and announced it would be trying crack Europe ...
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Unilever launches 'Breaking News' campaign for Lynx Attract
28 Feb 2012 | by Arif Durrani
out across 15 countries in Europe, with the original films re-shot using 11 different actresses ... Europe is being handled by WPP's Mindshare. The campaign will be supported by outdoor creative from ... : David Cadji-Newby Agency Producer: Nicole Saganice Media Agency: Mindshare Europe Production Company ...
Lastminute.com hires Adam & Eve to £6m creative account
20 Dec 2011 | by Alex Brownsell
for Lastminute.com across Europe from next year. Kathy Maxwell, head of brand PR at Lastminute.com, said ...
Harman Kardon signs up Jennifer Lopez for global ad campaign
13 Dec 2011 | by Sara Kimberley
In Europe, TV and online ads feature Lopez putting on a Harman Kardon stereo which makes the walls and floorboards crash in the room around her, due to the power of the speakers. The ad was created by Detroit-based agency Doner and directed by Martin Campbell, the filmmaker behind the James Bond thriller ...
ESPN to launch FA Cup campaign
05 Dec 2011 | by Sara Kimberley
marketing director at ESPN Europe, Middle East and Africa, said: "Sports fans aren't passive viewers. We ...
Martini introduces 'luck is an attitude' ad in Europe
30 Nov 2011 | by Matthew Chapman
Drinks brand Martini is pushing its new "luck is an attitude" philosophy with a two-minute film starring a member of the public who was selected via a talent search on Facebook.
Bloomberg Businessweek puts mag's 'personality' in the spotlight
30 Nov 2011 | by Maisie McCabe
the "personality" of the magazine ahead of new Europe edition in 2012..... Bloomberg Businessweek is set to launch Europe and Asia editions in January 2012 . The new editions ...
Mexico Today launches ads to entice European travellers
16 Nov 2011 | by Loulla-Mae Eleftheriou-Smith
terminals one and five, and in Paris and Barcelona later this month. Europe is a lead source of tourism ...
The Big Tablet Debate: A bright new media platform arrives
12 Oct 2011 | by Philip Smith
rewind live TV on the device. Hallie Johnston, vice-president, corporate communications, Europe, McCann ...
ESPN Classic in Rugby World Cup push
08 Sep 2011 | by Maisie McCabe
Finnamore and Paul Maley. Mike McKibbin, group marketing director, ESPN Europe, the Middle East ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
