All About ... The EU Cookie Law
19 Apr 2012 | by Nick Stringer, director of regulatory affairs at Internet Advertising Bureau
building trust. This law is a wake-up call. It is a clear signal from policy-makers in Europe ...
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Facebook's deal with Instagram is a gift to marketers
26 Apr 2012 | by Brendan Tansey
introduced the facelifted Audi A3 in Europe on Instagram to provide evidence of how we can creatively engage ...
VW drives fans to Facebook game for 3rd gen Beetle push
02 Apr 2012 | by Matthew Chapman
The campaign by Tribal DDB Amsterdam will offer players the chance to win a trip around Europe in the 21st Century Beetle. The game challenges players to get to a European city of their choice by "hitchhiking". Players have to collect points along the way to unlock prizes and music tracks. Every time a ...
WPP's Quisma launches in the UK
27 Feb 2012 | by Maisie McCabe
string to its bow." Quisma claims to be the dominant performance marketing agency in Europe. Although ...
Razorfish beats rivals to win Lindt global digital business
26 Jan 2012 | by Ian Darby
Publicis agency Leo Burnett, which continues to handle advertising in the UK and Europe for Lindt. It added ...
Social media specialist Feedback launches UK office
18 Nov 2011 | by Sara Kimberley
solutions to our clients here in Europe." Feedback was established in 2009 in Virginia, US. Follow ...
Twitter ready to step up courtship of advertisers
27 Oct 2011 | by Katherine Levy
2010, but his experience of helping Google expand into Europe in the noughties meant he was an obvious ...
Apps should be 'rooted' in user experience, says AKQA's Hood
21 Oct 2011 | by Maisie McCabe
to overcome was the different countries and broadcasters across Europe do not broadcast the games at exactly ...
How creativity takes centre stage at Google
20 Oct 2011 | by Katherine Levy
of the creative lab and the creative director of Google and YouTube in Europe, the Middle East and Africa. He ...
Brother seeks shop for digital ad brief
15 Sep 2011 | by Anne Cassidy
Brother International Europe has launched a pan-European review of its digital advertising
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
