to remove filtersGuinness seeks agency for direct and digital business
24 May 2012 | by Sara Kimberley
agency arrangements in Western Europe.
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Mindshare retains Unilever media buying in the US
25 May 2012 | by Daniel Farey-Jones
the account in the UK, Western Europe and the Nordics, in addition to the US. Omnicom's PHD network handles Eastern Europe, China, Hong Kong and Taiwan, while IPG Mediabrands' Initiative has Latin America ...
Zurich calls £100m global ad review
24 May 2012 | by Anne Cassidy
The pitch is thought to have been called by the company s headquarters in Switzerland. Publicis Worldwide currently handles the brand s advertising in key markets, including Europe, North America and Asia. Zurich, which spends 4 million in the UK, according to Nielsen figures, consolidated its advertising ...
Luxottica holds pitch for global media account
17 May 2012 | by Maisie McCabe
It is understood that Luxottica would like to hire a single global agency but could appoint a roster of agencies if one shop is not able to meet all its business requirements. Luxottica currently works with Aegis Media s Carat in the UK, as well as other markets in Europe and North America ...
MEC appointments bolster its strategy team
26 Apr 2012 | by Maisie McCabe
MEC has appointed Michael Dick, the communications planning director at Coca-Cola North West Europe
Havas revenue rises 7.2% in Q1 but UK growth stalls
24 Apr 2012 | by Arif Durrani
to have "adversely affected" the rest of Europe, although Germany and Italy were credited with "highly ... economic environment in Europe." Havas reported net new business of 605 million during the quarter ...
Agencies line up for telecoms giants' new venture
19 Apr 2012 | by Anne Cassidy
. It would be the first of its kind in Europe. ...
Honda hands online relaunch brief to LBi
12 Apr 2012 | by Ian Darby
Honda has hired LBi to revamp its online activity across major markets in Europe.
HuffPo launches UK advertising pitch
12 Apr 2012 | by Ian Darby
the December departure of AOL Europe s vice-president of marketing and communications, Sarah Gavin. MBA has ...
Just Go! Holidays hands £1.5m media account to Total Media
05 Apr 2012 | by Nick Batten
its services throughout the UK and Europe. The win comes shortly after Total Media scooped ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
