School Reports 2012: R/GA London
02 Apr 2012 | by Staff
into this approach and the agency won accounts from Unilever, MasterCard Europe and a place on the BBC technology ...
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School Reports 2012: MBA
02 Apr 2012 | by Staff
including Rosetta Stone across Europe; Marketing Society Ecommerce award for LoveFilm; talent grew by 30 per ...
Nexus/h wins pitch for Baskin Robbins
29 Mar 2012 | by Sara Kimberley
Nexus/h will handle Baskin Robbins integrated ad account and media activity. The agency will launch a campaign next month, which is expected to have an emphasis on digital and social media, and will also span outdoor and in-store marketing channels. Giorgio Benza, the marketing manager for Europe ...
It's not all doom and gloom for adland's Big Five
29 Mar 2012
in Europe was pretty average. Perhaps more surprising is revenue growth in the UK, which exceeded 10 per ...
BBH at Thirty
29 Mar 2012 | by Claire Beale
for 'agency of the last three decades', BBH would win it hands down." Mark Collier chairman, Europe, Dare ...
Top 100 creative agencies 2012
26 Mar 2012 | by Bob Willott
consequences. Advertising expenditure in Western Europe grew by only 1.8 per cent in 2011, the smallest ...
Dan Izbicki takes planning role at McCann
22 Mar 2012 | by Anne Cassidy
. At VCCP, he worked on O2 across Europe and, during his time there, the agency won the brand's account ...
Nobia launches £40m pan-Euro ad contest
22 Mar 2012 | by Sara Kimberley
The company, which owns a number of kitchen suppliers across Europe, has made direct approaches to agencies about the business from its Stockholm headquarters. The appointed agency will be expected to work on Nobia s brand portfolio across the UK, the Nordic region and continental Europe, where ...
How can barter add value to your media budget?
22 Mar 2012
GRAHAM DUFF - MANAGING DIRECTOR UK AND EUROPE, MIROMA - Corporate barter can seem confusing. Explain how it works in simple terms. Barter provides a straightforward way for brand owners to create value by using their own products or services to maximise their adspend. The role of specialists ...
Class of 2012
22 Mar 2012
in the UK and Europe. He is most proud of brokering the world's first 3D ad on a tablet on behalf of SMG ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
