07 Dec 2007
| by Liz Jones, CNBC Europe
to Zurich's claim to help companies cope with change. The shows went out
during our Power Lunch Europe ...
breaks. It has been shown on CNBC
Europe and CNBC Asia, and the public's perception that Shell ...
-president and European sales director of CNBC
Europe. ...
07 Dec 2007
| by Jules Robinson, Discovery Networks Europe
." Nokia needed a partner with a comprehensive reach across Europe, which
could emotionally engage a ...
fairs throughout Europe. Joint marketing, press and PR activity ensured that more than one
million consumer brochures were distributed across Europe, and the
campaign reached more than 38 million adults ...
29 Apr 2005
| by Stephen Taylor, managing director of Overture Europe
in the UK... not bad for a business model that didn't even exist in Europe before November 2000 ...
09 Jul 2004
The top earners in Europe enjoy the better things in life. Pippa Considine discovers what tempts...of information on this creature. As well as the annual Europe 2004 research, there's EMS and its new look at top ...
for the Europe 2004 research, that 65 per cent becomes 79, with an average age of 47.
Probably the most ...
's staggering is the amount of money these people spend."
But they also spend on business purchases. Europe ...
08 Jun 2007
| by Ian Darby
CNBC Europe, the business TV channel, has appointed MPG International to handle its media planning...-European print campaign, using titles including the Financial
Times and The Wall Street Journal Europe, used copy ...
, the head of marketing at CNBC Europe, cited MPG's
financial experience as a reason for its appointment. He said: "It is
perfectly positioned to help CNBC Europe reinforce its brand to its
existing audience ...
13 Jul 2007
Western Europe's media properties adopt a local feel for Eastern Europe, Lucy Aitken writes....for this feature. So there are some
similarities between the media scenes in Western and Eastern Europe
after all ...
as the region becomes an economic tour de force. TV is the dominant
medium in Eastern Europe, claiming a ...
. Gareth Brown,
the vice-president of ADV Group, a holding company for agencies in
Eastern Europe, says ...
06 Dec 2010
| by Daniel Farey-Jones
Asia-Pacific will overtake Western Europe in advertising expenditure this year, while China is soon...Zenith estimates $104.2bn will have been spent in Western Europe over 2010, compared to $106bn in Asia-Pacific (which includes Japan). It estimates Western Europe will grow by 10% between 2010 and 2013, while Asia Pacific will grow 23%. At a global level, adspend will grow 15.8% over the same ...
30 Mar 2007
The ad markets of Eastern Europe are racing ahead despite concerns about underdeveloped...Eastern Europe's Westernisation continued this year as two more
countries - Bulgaria and Romania ...
Europe joining the EU in 2004, there are still
mutterings about ill-run economies and blinkered ...
been embroiled in corruption allegations. Advertising expenditure across Central and Eastern Europe ...
01 Dec 2006
The children's TV channel Jetix Europe has appointed Krow to its advertising account. The agency
31 Mar 2006
The image of Eastern Europe changed utterly on May Day 2004, when the
Czech Republic, Estonia ...
performers in recent years, as it prepares to meet EU approval. One way or another, though, Eastern Europe ...
pursued a sustained expansion policy
in Eastern Europe. The German publishing company now has 16 ...