Absolute Radio nets Currys and PC World football deal
25 May 2012 | by Daniel Farey-Jones
the best quality, latest technology TVs and laptops, on which to follow this summer's big sporting events ...
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Activision poised to bring in The Red Consultancy
25 May 2012 | by Sara Luker
and events PR. PRWeek understands that, due to the size and scope of the brief, a number of Frank employees ...
Entertainment: Lappset happy with angry approach
24 May 2012 | by John Owens
for children. Maxim's task was to handle the launch in the UK at an event held at the residence of the Finnish...at the event and arranged interviews with spokespeople from Lappset and Rovio. Working with the BBC Online team in the lead-up to the event ensured the story was on the front page of the BBC website as soon as the embargo ...
British Olympic legends to boost Sega London 2012 game
24 May 2012 | by Hannah Crown
Olympic events and will be available for Xbox, PlayStation and PCs. ...
Xbox recruits Chelsea stars for Summer of Sport campaign
22 May 2012 | by Matthew Chapman
Microsoft is aiming to capitalise on summer sporting events such as the Olympics and Euro 2012...' campaign. Game with Fame events, where Xbox 360 owners will get the chance to meet and play Kinect ...
iLuv calls on Clarion Communications to spread word in UK
15 May 2012
The consumer campaign will see Clarion, which won the brief following a pitch process, driving awareness of iLuv. This will involve a programme of events, product placement and social media support. Christian Corney, buying and marketing director at Harvard International, which exclusively distributes iLuv ...
The Social Monitor: Mobile hands social power to its users
09 May 2012 | by Marketing, with Yomego
overall ranking down slightly. A projection mapping event featuring Deadmau5 DJing in front of Millbank ...
Heavy marketing to drive Samsung Galaxy S III 'designed for humans'
04 May 2012 | by Matthew Chapman
The Samsung Galaxy S III will launch in the UK on 30 May ahead of the Olympic Games and at the phone s unveiling last night at an event in London, Loesje de Vriese, head of marketing at Samsung Mobile Belgium, claimed the phone "will be the hero of the Olympic Games that are right around the corner ...
LG Mobile targets style-conscious consumers
03 May 2012 | by Matthew Chapman
to "sold-out" events to LG customers, through promotions in-store, online, on radio and in press ...
Samsung tipped to unveil London 2012 Olympic phone
03 May 2012 | by Matthew Chapman
programme to back the event. Sunny Hwang, vice-president and head of global sports marketing at Samsung ... users to live-stream Olympic events. Speculation is also mounting that Near Field Communication (NFC ... in an attempt to make the Olympics a "walletless" event. Samsung is inviting the press to "come and meet ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
