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Digital Media: Prick up your ears

05 Dec 2007 | by David Murphy

every sector, including FCUK, Bacardi, Air Miles and BMW, have turned to podcasts as a subtle way ...

Robert Campbell joins digital agency Steak Media

25 Sep 2007 | by Darren Davidson

and is particularly strong in the search marketing arena. Clients include British Gas, John Lewis and FCUK. ...

French Connection eyes young shoppers online

11 Apr 2007 | by Gareth Jones

product-focused activity, shifting away from the brand-led FCUK ads for which the chain became known ...

Kids: Stages of youth

05 May 2006

Klein, Motorola, Myspace.com (boys and girls); fcuk, Top Shop (girls); Lynx (boys). Role models ...

Yahoo! lands FCUK as first Messenger advertiser

21 Jul 2005 | by by Ben Carter

LONDON - Yahoo! UK is to open up its Messenger service to advertisers and has signed up FCUK as its...The deal, which also marks the first time FCUK has advertised online, will see Yahoo! Messenger ... ) by dressing them in FCUK's latest fashion collections. The avatars appear alongside the Yahoo! Messenger ... users to access FCUK's website, where they can buy the clothes displayed. Darren Cairns, head ...

French Connection gives customer data a makeover

02 Nov 2004 | by Daniel Farey-Jones,

the growth of its catalogue and online division, FCUK buymail....to better inform the decisions for the next campaign. An FCUK buymail spokesperson said: "SmartFocus has ... integrated direct marketing solution. Working closely with FCUK buymail enables us to help them realise ...

FCUK to back digital radio debut with first mobile work

01 Apr 2004 | by Staff,

LONDON - FCUK is to use mobile marketing for the first time to back the launch of its digital radio...FCUK FM goes on air from today. The station will be available in shops, online, through digital ... the mobile market far outstripping Europe in terms of penetration. FCUK has also become the first company to have its own branded shortcode, 8FCUK, for customers to reply to SMS marketing messages, created ...

FCUK names three more agencies for digital radio launch

17 Feb 2004 | by Jennifer Whitehead,

LONDON - FCUK FM, the new digital station that promises to play 'none of the hits none of the time...the FCUK website . Exposure Digital, the interactive arm of the PR and communications agency Exposure ... , the on-air strategy and station branding. TBWA\London, which handles FCUK's advertising, will create a ... . It is promising that FCUK FM will not be the same DJs playing the same jingles, but that it will shake up ...

TOP AGENCIES 2003: New media league tables - Back on track

30 Oct 2003 | by David Murphy

= Screen Pages Founded 1997. Privately owned. Chairman Phil Hollingdale. Clients include FCUK ...

How not to make a horlicks of a spam attack

25 Jul 2003

. Unlikely that the US courts will give a FCUK about spam but you never know. Ardi Kolah is author ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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