Digital Media: Prick up your ears
05 Dec 2007 | by David Murphy
every sector, including FCUK, Bacardi, Air Miles and BMW, have turned to podcasts as a subtle way ...
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tired, FCUK campaign that, arguably, came to blight the brand. However is this enough? What other ... impact of FCUK worked, customers grew up and moved on. Yet, as the seasons passed, FCUK remained ... to put the FCUK brand firmly behind it, look back to its core brand and rediscover itself. It claims some ...
every sector, including FCUK, Bacardi, Air Miles and BMW, have turned to podcasts as a subtle way ...
Connection could put its FCUK logo on anything and it would sell, but the brand would always, by its nature ...
product-focused activity, shifting away from the brand-led FCUK ads for which the chain became known ...
. Moving beyond traditional radio can spark more ambitious projects. Somethin' Else created FCUK FM, a ...
The retail specialist has been briefed to develop a product-focused campaign, in contrast to the brand-led 'FCUK' ads for which the chain became known. Yellow Door will create a £1m global campaign for the retailer to run in lifestyle titles from next month. It is believed the ads, which use only studio shots ...
The retail specialist has been briefed to develop a product-focused campaign, in contrast to the brand-led 'FCUK' ads for which the chain became known. Yellow Door will create a £1m global campaign for the retailer to run in lifestyle titles from next month. It is believed the ads, which use only studio shots ...
For almost a decade, French Connection's FCUK advertising has been central to the brand. Legend ... spotted 'FCUK' contained in a fax to the UK from French Connection's Hong Kong office. The fashion label flourished alongside the resulting ads, but the FCUK theme was finally dropped last year, when ...
After a disappointing response to its latest campaign, French Connection has parted company with its marketing director Matthew Griffiths and called a review of its ad account.
, Orange, Virgin Atlantic, Disney Channel, Channel 4, Northern Rock, Young's and FCUK. - Tel: 020 8267 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.