The Work: New Campaigns - UK
10 Feb 2006
into "fashion" and "style" areas. The ad is the first to air since French Connection dropped the fcuk slogan ...
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Brands must bear up to new culture of complaining
17 Feb 2009 | by Gemma Charles
of the FCUK ads, which, he says, became 'stale' as people were no longer shocked by them. The cliche ...
Blow for Tequila as Abbey hands £12m task to WCRS
18 May 2005 | by by Julia Pearlman
suffered a string of account losses of late, most recently losing FCUK to Trevor Beattie's start ...
The Work: Private View
25 Feb 2005
optimistic, these ads are gentle but powerful because of their honesty and humour. The new fcuk (2 ... that was so brilliantly distilled into fcuk. I open the direct mail letter from the Royal Marines (4 ... direction. Fcuk (2) is a great brand with a huge advertising history behind it. Quite rightly, it has ...
The 10 Best TV Ads of 2004
22 Dec 2004
: Starcom Motive 4 FCUK "denim range" Trevor Beattie, TBWA's creative director, said ... -clad youths take a road trip across a desert but the ad doesn't name the company. Very FCUK. Agency: TBWA ...
John Smith's 2002 Kay bombing spot makes a splash
08 Sep 2004 | by Jennifer Whitehead,
-working" warehouse packers. Flake and FCUK both made the list for dropping their well-known slogans, while McDonald ... Sir Bobby Robson ad 4 Audi ban for promoting speeding 5 FCUK dropping slogan from ads 6 ...
OPINION: BAINSFAIR ON ... SPORTS SPONSORSHIP
28 Jul 2000 | by PAUL BAINSFAIR, the chairman of the TBW
into the arena with FCUK FEAR. Getting back to Happy Shopper, we have to give it full marks ...
PRIVATE VIEW
28 May 1999 | by MARK WNEK, the creative director of Eur
-word headlines of the four French Connection Eyewear posters. The message is crystal clear: fcuk now ... strategy on the part of fcuk, which has clearly worked out that the extra expense required to machine ... launch for fcuk, I suspect. While this work is not my cup of tea, I absolutely guarantee ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
