11 May 2012
brands FMCG brands have a strong editorial presence in Egypt, with Nestle, P&G
and Coca-Cola leading ...
30 Apr 2012
| by Hannah Crown
The sport, entertainment, FMCG and lifestyle shop, which comprises three people, is currently focusing on new brands, and has recently won healthy snack brand Bear. The agency has landed the brand s first ever comms campaign, part of a marketing and advertising drive that will focus on a dried fruit ...
30 Nov 2011
| by Matt Cartmell
and tourism, art and design, luxury goods, healthcare, technology and FMCG.
A statement from WPP-owned Cohn ...
30 Nov 2011
| by Philip Smith
.
Huge brand portfolio
In many ways, big feels like an under-statement in connection with this FMCG ...
19 Jan 2011
| by David Woods
The FMCG giant has asked the consultancy to track online opinion about Unilever spreadables, including brands such as Flora and Becel.
Using keywords such as margarine or Flora , the agency will run global online listening and insight searches across social media platforms such as Twitter ...
10 Jan 2011
| by David Woods
and FMCG sectors.
Chris Cartwright, managing director, Burson-Marsteller s corporate practice, said ...
08 Dec 2010
| by Alec Mattinson
an award-winning consumer practice in four years and is equally adept at running global FMCG campaigns ...
19 Oct 2010
Trevor Gorin, global media relations director, tells PR week about his hands-on attitude, the challenge of creating a consistent communications message across traditional and digital platforms and how a recent survey from the FMCG giant expanded far beyond its radio-based target audience.
Can you ...
07 Oct 2010
| by Matt Cartmell
Sue Garrard will join the FMCG company as senior vice president of global comms on 1 January 2011, and will be based in London.
Garrard will report to chief marketing comms officer Keith Weed, and will be responsible for all of Unilever's internal and external corporate comms.
The team globally comprises around ...
16 Aug 2010
| by Peter Hay
and lifestyle marketing.
Telecommunications companies and major FMCG companies continue to be some ...