BrandAmp's Chase joins Momentum
06 May 2011 | by Maisie McCabe
manufacturer Ford, Nestl , Pepsi, Google and FMCG conglomerate Unilever. Prior to joining BrandAmp in February ...
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Pitch Update
13 May 2011
as they attempt to work out which FMCG dairy client is set to issue a brief for its £30 million media business ...
Pitch update
06 May 2011
are busy guessing which FMCG company is set to review through the auditor Fairbrother Lenz Eley. Agencies ...
WPP 'cautiously optimistic' about 2011 and 2012
28 Apr 2011 | by Katherine Levy
to invest in brand equity, rather than capacity. The group also said there are indications that FMCG ...
Pitch Update
15 Apr 2011
of an FMCG client reviewing through the auditor Fairbrother Lenz Eley. Finally, something on the horizon ...
Manning Gottlieb OMD wins One FMCG account
01 Apr 2011 | by Katherine Levy
of ethical FMCG products marketed by Global Ethics, a not for profit organisation.
P&G launches 'Proud sponsor of mums' campaign
28 Mar 2011 | by Loulla-Mae Eleftheriou-Smith
Procter & Gamble (P&G), the global FMCG company, is launching its first consumer-facing corporate
Lowe signs Huge deal to better serve Unilever
24 Mar 2011 | by Matt Williams
The arrangement will initially see the two Interpublic agencies work together on Unilever, promoting the FMCG giant's brands in Europe, the Middle East and Africa, Latin America and Asia. Huge, which was founded in 1999, is one of the largest digital agencies in the US, with clients including ...
Close-Up: Weed puts final piece in Unilever's marketing jigsaw
11 Mar 2011
skills and the development of the Unilever brand, which, according to the FMCG giant, will enable ...
Playgirl reveals plans to launch UK version
24 Feb 2011 | by Katherine Levy
issue has secured advertising with FMCG brands. Playgirl is being published by Playgirl Publishing ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
