24 May 2012
of the melodramatically banned ads did anything other than sell shitloads of FMCG stuff.
And our clients at HHCL as a ...
17 May 2012
| by Gavin Crouch, JWT London
social media - Facebook, Twitter and YouTube in particular. Social media has helped FMCG brands to have ...
have smartphones.
However, using mobile to activate FMCG sales in-store is becoming a holy grail. UK ...
17 May 2012
| by Tim Dunn, Isobar Mobile
" is gold dust for any brand. For those in automotive and FMCG in particular, sustaining your purchase ...
10 Apr 2012
| by Kim Myhre and Mike Amour, Project: Worldwide
for forward-thinking brands in automotive, fashion, FMCG, financial services and just about every other ...
02 Apr 2012
| by Staff
not only filled its bank vacancy, but also now had its own FMCG giant. Cynics might mutter that to a WPP ...
29 Mar 2012
| by Sara Kimberley
North joins the agency from the digital shop VML London, where he was the planning director.
At CMW, North will be responsible for working on a number of the agency s FMCG clients such as Kellogg, Allied Bakeries and Cadbury.
North replaces Steve Taylor, who left CMW in November last year to join ...
29 Mar 2012
| by Sara Kimberley
The FMCG company has approached agencies with a brief to work across all of Actimel s digital activity as well as on innovation for the brand, which could include developing new flavours.
Danone does not currently use a retained digital agency for Actimel but the brand has worked with several ...
22 Mar 2012
in managing a portfolio of FMCG brands including Flora, Flora pro.activ, Colman's, Stork and Bertolli.
Her ...
14 Mar 2012
| by Arif Durrani
in FMCG and retail sectors were found to have been offset by growth from the finance and motor segments ...
01 Mar 2012
launched a multimillion-pound brand campaign for a big FMCG client that we're very proud of. Now the client ...