John Lewis partners Kuoni for first 'shop within a shop'
18 May 2012 | by Matthew Chapman
concessions will range from 444 sq ft to 821 sq ft in area and will combine the look and feel of the two ...
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Facebook 'plotting ad-tracking system'
24 May 2012 | by Sarah Shearman
According to the Financial Times , citing a person familiar with the subject, Facebook could merge clients' data with its own, to see what action users take following interaction on the social networking site. The FT also claims premium ad slots, such as those in users' newsfeeds, will be able ...
Mobile to be 'biggest branding product on the planet', says IAB chairman
18 May 2012 | by Sarah Shearman
to create a personalised device. The event also included presentations from Shazam, FT, Google, Twitter, O ...
Hit or miss? Chiltern Railways commuters treated to witty announcements
18 May 2012
, Yahoo, MSN, Metro, The Independent, FT, the Daily Express, London Evening Standard and The Sun all ...
Consumer: Lego builds brand quality at St Pancras
18 May 2012 | by Hannah Crown
an extra element of news interest. The 40ft Christmas tree was assembled on-site during a two ...
CREATIVE STRATEGY: Peugeot dances with the school of cool
17 May 2012 | by Simon S Kershaw
to the cognoscenti of cool: "Nonstop to Rudimental ft. John Newman". Still with us? Well, never mind; basically ...
Paddy Power seeks agency help to stage more stunts
17 May 2012 | by Sara Luker
The betting firm has sent tailored briefs to a number of agencies asking for support in stunt development on a project-by-project basis. Paddy Power is well known for its controversial PR activities. In 2010 it erected a 50ft Hollywood-style sign on Cleeve Hill for the Gold Cup at Cheltenham, which ...
A Continuous Conversation
17 May 2012 | by Ilicco Elia, LBi
to choose how and when I read the articles. It's a completely integrated experience. The FT's content ...
Campaign Viral Chart: P&G holds strong as Thinkbox debuts
11 May 2012 | by Ben Hall
,047 shares 6. Peugeot 208 'Nonstop to Rudimental ft. John ...
EDF unveils zoetrope campaign for Thank Yous push
11 May 2012 | by Matthew Chapman
featuring the zoetrope will also be featured in the direct mail activity. The zoetrope is a 6ft tall model ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
