FOCUS: ADVERTORIALS; Securing write of way from editors
03 May 1996 | by NICK PURDOM
Ferguson. The advertorials are always positioned on the leader page in the FT and on alternate weeks ...
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CAMPAIGNS: Healthcare PR - AstraZeneca drug release for migraine
10 Jan 2003 | by MARY COWLETT
were met by a 30ft tall inflatable nasal spray in Zomig brand colours, and invited to visit ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
