ADVERTISING & PROMOTION: Conde Nast net top Web award
11 Jul 1996 | by KAREN DEMPSEY
. The FT site, which is totally advertising-supported, was commended for not replicating the newspaper ...
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CAMPAIGNS: FLOTATION; DR paints a bright future for Orange
12 Jul 1996 | by DANNY ROGERS
the flotation, Orange was valued at over pounds 2.5 billion and joined the ranks of the FT-SE 100 index just ...
MEDIA: NEW STATESMAN: AN EXPERT’S VIEW
21 Jun 1996 | by SUE GRAY
editor, Ian Hargreaves (previously with the Independent, the FT and the BBC). But success will depend ...
NEWS: IBM teams up with Financial Times for multimedia launch
14 Jun 1996 | by GORDON MACMILLAN
of a number of groundbreaking multimedia advertising projects. The FT has developed a package that enables IBM to advertise in the FT newspaper, on its Website and on its television business news service, FTTV. The deal brings together not only the FT newspaper but FT New Media sales, IBM Europe, Middle ...
INTERACTIVE: CASE STUDY/THE EUROPEAN; Advertisers react cautiously as the European opts for ISDN over the Net
14 Jun 1996 | by MAIRI CLARK
on the Internet. Don t they? Well, the FT, the Telegraph and the Times do. But, last month, the European ...
COMMENT: Platform: Why pay deals are losing PR its entrepreneurs
14 Jun 1996 | by CHARLES COOK
There must be a better way of incentivising consultancy staff than top heavy salaries, says Charles Cook Last Saturday, under the headline Irresistible Pull of the Poachers , the FT s leader page feature explored the growing concerns of financial sector employers at the way in which ...
DIARY: What’s wrong with starting as you mean to go on? ...
07 Jun 1996
placement in a 30ft long stretch limo. To their relief, one suspects, it emerged that the motor didn...What s wrong with starting as you mean to go on? PR student Kerry Tate, 18, stunned the humble folk at Wakefield-based Green PR and Marketing by turning up on the first day of a fortnight work placement in a 30ft long stretch limo. To their relief, one suspects, it emerged that the motor didn ...
NEWS: STOP PRESS
07 Jun 1996
Will Hutton; Des Wilson; FT media correspondent Raymond Snoddy and Lord McNally. With two full conference ...
FOCUS: INFORMATION SERVICES; Tracking the news as it happens
07 Jun 1996 | by TOM DAWN
subscribes to FT Profile, and uses Tel-Me as a good business administration back-up . Reuters ... companies, according to Phil Callan, marketing executive for Profile and a new product FT Discovery ...
MEDIA: What the Papers say; Education sponsorship must try harder
31 May 1996
. The NCC report itself was given a broadside by the FT as its education director resigned from the NCC ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
