to remove filtersADVERTISING & PROMOTION: BRIEFS
17 Oct 1996
campaign through Team Saatchi. The ad features a 50ft moving conveyer belt carrying 150 giant mock beer ...
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THIS WEEK: Tesco launches hypermarkets
14 Nov 1996 | by JULIAN LEE
in Essex, and at around 90,000 sq ft will be the company s largest store. An average superstore is anywhere between 35,000 and 45,000 sq ft. The news will put pressure on Sainsbury s 12-strong ... are the biggest retailer with outlets of over 40,000 sq ft and we are looking for ways to extend those outlets ...
THIS WEEK: Virgin plans Megastores chain
01 Aug 1996
sq ft, Megastores. Boote has other initiatives in the pipeline to differentiate the chain ...
THIS WEEK: Virgin Our Price imitates Tesco
16 May 1996
, at about 9000 sq ft, need a large town to support each one in sales. But the company is putting its ... to the smaller stores, which are between 3000 and 5000 sq ft in size, and will raise the profile ...
THIS WEEK: BRIEFS
29 Feb 1996
more accurately evaluate how sponsorships are performing. FT and Eurostar offer ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
