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Ambler Rodford in shops merger deal with Willox Holmes

11 Dec 1998 | by EMMA HALL

of the No FT. No comment campaign at Ogilvy s former head of client services, will be the commercial ...

MEDIA CHOICE: FT ’SHARE SQUARE’

26 Nov 1998 | by SALLY WEAVERS, Communication Strategy M

In the history of newspaper design the Financial Times share page will never win awards for innovation but then it has never had to try hard to get the reader s attention. The wallpaper of small print is for a special breed of consumer - principally investors - who need the information. Given that...

MEDIA: Fantastic journeys - UK travellers are more independent and enjoying exotic trips in greater numbers. Andy Fry looks at how travel media is adapting

26 Nov 1998 | by ANDY FRY

and ads on Saturdays. The Mail on Sunday carries nearer 20 pages while the Weekend FT sets aside five ...

AGENDA: Pension ads are playing straight - Financial complexity and the the mis-selling scandal have prompted pensions firms to adjust their advertising and clean up their sales techniques. Sue Beenstock reports

19 Nov 1998 | by SUE BEENSTOCK

Go into your local branch of the Halifax and there s probably a figure - pounds 64.08 - printed on a plain piece of paper and Sellotaped on each teller s desk. It s the weekly pension. If that doesn t send a chill down your spine, Robert Budden, editor of the FT s Pensions Management magazine ...

MARKETING FOCUS: Keeping up with the Joneses - How would you like a researcher living in your home? James Curtis reports on the latest industry efforts to get closer to consumers

19 Nov 1998 | by JAMES CURTIS

to lie in reading the FT or The Independent, in this case 2.8 times the national average, and he ... in computers, I wouldn t describe myself as computer literate. We don t read the FT or the Independent ...

Duckworth Finn takes IPA prize for HEA work

13 Nov 1998 | by JOHN TYLEE

, the FT s chairman, claimed that while the value of brands as shareholder assets had become more widely ...

MEDIA HEADLINER: Aggressive buyer sets out to master the digital revolution. Does Paul Longhurst have the new-media answers? Eleanor Trickett finds out

13 Nov 1998 | by ELEANOR TRICKETT

. All of this, by definition of being in the FT, is close to the heart of business, but there has been ...

AGENDA: Welcome to the Leisure Dome - Marketing reporter Lisa Campbell was invited into the Dome to hear and see for herself why, despite negative publicity, the project’s marketing chiefs believe it will be a Millennium marvel

12 Nov 1998 | by LISA CAMPBELL

s cobweb of steel cables spanning the roof. Standing on an observation gantry 150ft high ...

CAMPAIGN REPORT ON NEW MEDIA: Measuring the net - How can clients judge if their advertising on the internet is working, and how should media owners charge for it? Tim Woolgar investigates

30 Oct 1998 | by TIM WOOLGAR

Carbonari, head of new-media sales at the Financial Times s online service, FT.com, says: We primarily ...

NEW MEDIA: FT.com gains Clarity

29 Oct 1998 | by HARRIET MARSH

The Financial Times new media division, FT.com has appointed Clarity Communications to develop a...The Financial Times new media division, FT.com has appointed Clarity Communications to develop a number of online marketing campaigns for the launch of its new sites later on this year. The new ... for the information - www.ft.com. ...

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