26 Nov 1998
| by SALLY WEAVERS, Communication Strategy M
In the history of newspaper design the Financial Times share page
will never win awards for innovation but then it has never had to try
hard to get the reader s attention. The wallpaper of small print is
for a special breed of consumer - principally investors - who need the
information. Given that...
26 Nov 1998
| by ANDY FRY
and ads on Saturdays. The Mail on
Sunday carries nearer 20 pages while the Weekend FT sets aside five ...
19 Nov 1998
| by IVAN CLARK, TV buying director, MediaCo
The Financial Times has emerged as the biggest winner in the latest
Audit Bureau of Circulations figures, with a 11.76% rise in sales over
the year to October 1998.
19 Nov 1998
| by SUE BEENSTOCK
Go into your local branch of the Halifax and there s probably a
figure - pounds 64.08 - printed on a plain piece of paper and Sellotaped
on each teller s desk. It s the weekly pension.
If that doesn t send a chill down your spine, Robert Budden, editor of
the FT s Pensions Management magazine ...
19 Nov 1998
| by JAMES CURTIS
to lie in reading the FT or The Independent, in
this case 2.8 times the national average, and he ...
in computers, I wouldn t describe
myself as computer literate.
We don t read the FT or the Independent ...
12 Nov 1998
| by BINNUR BEYAZTAS
FT.com, the Financial Times web site, is the UK s highest earning
web site according to a recent...FT.com, the Financial Times web site, is the UK s highest earning
web site according to a recent report by market research company
Fletcher. FT.com has revenues of pounds 1.1m for the six months to
August 1998. In second place is MSN, Microsoft s internet service
offering, which has ...
12 Nov 1998
| by LISA CAMPBELL
s cobweb of steel cables
spanning the roof. Standing on an observation gantry 150ft high ...
29 Oct 1998
| by HARRIET MARSH
The Financial Times new media division, FT.com has appointed
Clarity Communications to develop a...The Financial Times new media division, FT.com has appointed
Clarity Communications to develop a number of online marketing campaigns
for the launch of its new sites later on this year. The new ...
for the information - www.ft.com.
...
22 Oct 1998
| by JASON GONSALVES, Associate Director, Un
The Financial Times has poached David Walsh, deputy ad director of
The Times and Sunday Times, to be its new ad director.
01 Oct 1998
| by ANDY FRY
in its ambition than the FT and WSJ Europe, but
not as general as Time and Newsweek. According ...
similar readers,
there is a diversity of views on how best to serve them. The Economist,
FT, WSJ ...
if I
read in a moving vehicle. At the airport, I might read The Times, The
Guardian or the FT ...