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COMPUTER REPORT: The Web Insiders - Four of the biggest online computer spenders discuss their strategy and offer insights into the potential of net advertising. By Robert Dwek

on 20 web sites, including FT.com, Yahoo, Alta Vista, Lycos and the Evening Standard ...

iMac push to be Apple’s biggest

the product in its windows nationwide and a 20ft by 20ft iMac-shaped balloon will appear on some buildings ...

INFORMATION TECHNOLOGY: Upgrading the marketing drive - IT marketers are failing to take advantage of their own strengths in building their brands, according to research by The Banner Corporation Fran Littlewood reports.

) 6 4 Network (Independent) 3 2 FT ...

Express unveils new sports Website

magazines. Geoffrey Inns has also joined the team moving over from FT Electronic Publishing. ...

Express unveils new sports Website

magazines. Geoffrey Inns has also joined the team moving over from FT Electronic Publishing. ...

MARKETING TECHNOLOGY: Getting ahead with systems - IT is an essential weapon in the marketing armoury, but marketers still have a great deal to learn, writes Sharon Smith

to the FT 5000 - operate strategic customer management systems. Both Juer and Hewson admit that ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.