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CAMPAIGN DIARY: YOU MUST REMEMBER

17 Dec 1999 | by CAROLINE MARSHALL

There were no winners of last week s quiz. The answers were: 1. Carling; 2. FT.com; 3. Sugar Puffs. The theme was Ye Olde Ads . This week, we want you to identify the ads and the theme. Fax your answers to 0181-267 4914/4915 or e-mail campaign@haynet.com by close of play ...

Stop Press

16 Dec 1999 | by ANNE-MARIE CRAWFORD

as originally reported in Marketing (July 15, 1999). The site, branded separately from the company s main FT ...

FT.com rearranges sales unit

13 Dec 1999 | by MARK TUNGATE

FT.com is preparing to restructure its sales department by recruiting new staff and changing...FT.com is preparing to restructure its sales department by recruiting new staff and changing ... become acting head of sales. He confirmed that a revamp was taking place and that FT.com was looking ... -commerce relationships. FT.com attracts business from all over the world and we need to put a structure ...

Pearson considers internet stock

10 Dec 1999

tracking stock for its internet business, which includes FT.com....Pearson, the UK media group which owns the Financial Times, has said it is considering issuing a tracking stock for its internet business, which includes FT.com. The move is understood to one of several options the company is examining as ways of raising investment and expanding its internet business ...

Pearson considers internet stock

10 Dec 1999

tracking stock for its internet business, which includes FT.com....Pearson, the UK media group which owns the Financial Times, has said it is considering issuing a tracking stock for its internet business, which includes FT.com. The move is understood to one of several options the company is examining as ways of raising investment and expanding its internet business ...

Informa acquires FT group

09 Dec 1999 | by MediaWeek

Informa acquires FT group...been given permission to use the FT brand for three months. “We’ll take advantage of the FT branding ... had the massive capital of the Financial Times behind it, but it was not really part of FT ...

Facing the euro sales challenge

09 Dec 1999 | by MediaWeek

it recently launched FT Deutschland with Gruner & Jahr. Arch-rival The Wall Street Journal also has a German ... . But the FT is seeking to position itself in new media via ft.com. Dedicated to pan-European route When it comes to cross-media selling, the FT’s parent company Pearson has an executive who offers opportunities ...

HOW TO GET AHEAD: My Guru - John Armah, head of sponsorship at FT.com North America, nominates

06 Dec 1999

I met Linda when she was my boss at Media Sales and Marketing, Capital Radio s old sales house. I was always impressed by the way she dealt with people in a warm and very human manner. She taught me that, at the end of the day, this industry is about relationships, and that you don t need to be an utter...

Financial Times merges paper and magazine ad teams

06 Dec 1999 | by COLIN GRIMSHAW

. He was formerly manager of the client sales team. He will be responsible for the selling the FT ... joined the FT earlier this year from Times Newspapers, where he was deputy ad director, and has since ... will use his knowledge of agency networks and practices in developing relationships with the FT s global ...

NEWS BRIEFS

06 Dec 1999 | by LEXIE GODDARD

. With the Financial Times announcing plans to invest pounds 40 million in ft.com over the next three years ... by FT Business Magazines, and Bonney James joins from the FT classified department. It is understood ...

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