31 Dec 1999
/pda service
www.ft.com
Owner: Financial Times
Impressions (m): 18.8
Unique users: 2m
Ave length ...
45
Advertising hosted: Banners and sponsorships
Rate (cpm): N/A
Contact: www.ft ...
17 Dec 1999
| by CAROLINE MARSHALL
There were no winners of last week s quiz.
The answers were: 1. Carling; 2. FT.com; 3. Sugar Puffs. The theme was
Ye Olde Ads .
This week, we want you to identify the ads and the theme. Fax your
answers to 0181-267 4914/4915 or e-mail campaign@haynet.com by close of
play ...
16 Dec 1999
| by ANNE-MARIE CRAWFORD
as
originally reported in Marketing (July 15, 1999). The site, branded
separately from the company s main FT ...
13 Dec 1999
| by MARK TUNGATE
FT.com is preparing to restructure its sales department by
recruiting new staff and changing...FT.com is preparing to restructure its sales department by
recruiting new staff and changing ...
become
acting head of sales. He confirmed that a revamp was taking place and that
FT.com was looking ...
-commerce
relationships.
FT.com attracts business from all over the world and we need to put a
structure ...
10 Dec 1999
tracking stock for its internet business, which includes FT.com....Pearson, the UK media group which owns the Financial Times, has said it is considering issuing a tracking stock for its internet business, which includes FT.com.
The move is understood to one of several options the company is examining as ways of raising investment and expanding its internet business ...
10 Dec 1999
tracking stock for its internet business, which includes FT.com....Pearson, the UK media group which owns the Financial Times, has said it is considering issuing a tracking stock for its internet business, which includes FT.com.
The move is understood to one of several options the company is examining as ways of raising investment and expanding its internet business ...
09 Dec 1999
| by MediaWeek
Informa acquires FT group...been given permission to use the FT brand for three months. “We’ll take advantage of the FT branding ...
had the massive capital of the Financial Times behind it, but it was not really part of FT’s ...
09 Dec 1999
| by MediaWeek
it recently launched FT Deutschland with Gruner & Jahr. Arch-rival The Wall Street Journal also has a German ...
. But the FT is seeking to position itself in new media via ft.com. Dedicated to pan-European route When it comes to cross-media selling, the FT’s parent company Pearson has an executive who offers opportunities ...
06 Dec 1999
I met Linda when she was my boss at Media Sales and Marketing,
Capital Radio s old sales house. I was always impressed by the way she
dealt with people in a warm and very human manner. She taught me that,
at the end of the day, this industry is about relationships, and that
you don t need to be an utter...
06 Dec 1999
| by COLIN GRIMSHAW
.
He was formerly manager of the client sales team. He will be responsible
for the selling the FT ...
joined the FT earlier this year from Times
Newspapers, where he was deputy ad director, and has since ...
will use his knowledge of agency
networks and practices in developing relationships with the FT s global ...