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VNU buys AC Nielsen in £2.3bn deal

report in FT.com. The new deal will bring the remainder of the company under VNU’s brand. ...

CAREERS: Movers

Ken Gibson has been hired as director of marketing and sales with Freeman Publishing, where he will be responsible for the online version of Freeman's Guide to the Property Industry. He was previously senior marketing manager at FT Business. ...

NEW MEDIA: Briefs

portfolio of online clients. Its existing clients include FT Conferences, City Index and Metrocube....Wilson Harvey, the technology branding specialist, is launching a new media division to handle its portfolio of online clients. Its existing clients include FT Conferences, City Index and Metrocube. The new media page is edited by Ben Rosier. E-mail ben.rosier@haynet.com. ...

Use of New Media for Consumers - Winner: Weekend FT

WINNER Title: Weekend FT - superstitial campaign Media Agency: BJK s first superstitial campaign - called Beautiful room . This took the form of an animated page of advertising that loaded ... the typical room of an upmarket Weekend FT reader. As the viewer panned around the page, objects ...

CAMPAIGN-I: Starcom IP wins CGEY online media account

Starcom IP has won the online media account for Cap Gemini Ernst The initial campaign will be mainly banner advertising, involving rich-media executions as well as simple gifs. We are going to use a variety of sites - from ft.com to silicon.com to StepStone - to target the different audience segments we ...

CAMPAIGN-I: I-RECALL - Dotcom weekly awareness survey

,180 24 11 FT.com Delaney Lund/BJK 1,600,000 23 12 Thisismoney ...

CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks

per cent.' With this in mind, the launch of a German-language version of the FT is something of a ... , improvements in the press are 'more about competition from broadcast and new media than the launch of the FT ... . Fred Kempe, the editor of the WSJE, believes 'our strategy is a smarter play than the FT's. Any ...

CAMPAIGN REPORT ON TOP EUROPEAN NEWSPAPERS: Taking on Germany's print giants - The German newspaper market is successful but conservative. Can newcomers such as the Financial Times Deutschland make any real headway there, Andy Fry asks

per cent.' With this in mind, the launch of a German-language version of the FT is something of a ... , improvements in the press are 'more about competition from broadcast and new media than the launch of the FT ... . Fred Kempe, the editor of the WSJE, believes 'our strategy is a smarter play than the FT's. Any ...

SCOTLAND: A NORDIC INVASION - Scotland's newspapers face a threat from a Scandinavian publisher

Willoughby, the FT s marketing director, says: Scotland is a very vibrant market and a growing one for us ...

CAMPAIGN-I: I-RECALL - Dotcom weekly awareness survey

FT.com Delaney Lund/BJK 1,600,000 18 13 Ladbrokes Banks ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.