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REVIEW: Marketing and advertising news in the week's press

29 Sep 2000

: five new-media entries (Moneyextra, Scoot.com, Ft.com, Confetti.co.uk and EasyJet); one previous Grand...The IPA has shortlisted 33 candidates to win its Advertising Effectiveness Awards. These include: five new-media entries (Moneyextra, Scoot.com, Ft.com, Confetti.co.uk and EasyJet); one previous Grand Prix winner; seven regional entries, and two international entries. For a full list of candidates, see ...

I-RECALL: Dotcom weekly awareness survey

29 Sep 2000

n/s 5 20 FT Marketwatch Delaney Lund/BJK n/s 4 20 ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Business across borders - Cross-border commerce is certainly on the agenda, but the media industry has yet to work out a cohesive strategy for bringing in advertising revenue to support it. Andy Fry investigates

29 Sep 2000 | by ANDY FRY

. Pearson, the FT s owner, offers a ratecard deal across the FT, Les Echoes (France), Recolletas (Spain) and FT Deutschland - even though the latter is a 50-50 joint venture with Gruner It allows a client ... four titles. PricewaterhouseCoopers backed the FT s Mastering Management series in this way ...

CAMPAIGN REPORT ON EUROPEAN MEDIA: Paper moves - News websites that have spawned from print titles are losing out to other more net-savvy news providers as the need for fresh tactics in the new-media race increases, Tracey Taylor reports

29 Sep 2000 | by TRACEY TAYLOR

beyond the recycled print model. FT.com, launched in 1995 and completely overhauled earlier this year ... -commerce offers - such as the ability to book flights online - as well as career information. FT ... , including profiles of the companies and people involved. FT.com attracts 1.2 million unique monthly users ...

CLOSE-UP: LIVE ISSUE/THE MARKETING FORUM - Advertising industry suffers from dotcom fatigue. Matthew Cowen discovers new media is old news at this year's Marketing Forum

29 Sep 2000 | by MATTHEW COWEN

.com and FT.com had been successful, because the figures said so. It was a more difficult task to explain why ...

MEDIA: Media Choice/Business AM

28 Sep 2000 | by JO BLAKE, Board director, Carat

there is enough Scottish business news that is not already available in the FT. I think Business AM will be a ...

GM expands web retail into Europe

28 Sep 2000

and specifications online, into France and the Netherlands. (FT.com) www.GMBuyPower.com ...

Dotcom ads find their mark at the IPA: The shortlist has just been announced for the IPA's Advertising Effectiveness Awards, and there are a few surprises. Tania Mason reports

28 Sep 2000 | by TANIA MASON

. The four web sites still in the running are EasyJet, Confetti.co.uk, FT.com, and Scoot.com. Pringle ... Knox Warren, for FT.com ( FT.completely mad about business ) saw the pink paper s portal grow a ... BMP DDB Freschetta BDH TBWA FT.com Delaney Lund Knox ...

ONdigital courts cable and telecoms companies

26 Sep 2000

cable operator. (FT.com) ...

Palm doubles first-quarter profits

26 Sep 2000

share, against 9.7m, or 2 cents a share, for the same quarter last year. (FT.com) ...

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