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FT replaces free news email with subscription Lex service

LONDON - The Financial Times is hoping to encourage more paid subscribers to FT.com by replacing.... The campaign also includes press and online ads in the FT newspapers and on FT.com , and emails and screen ... for the Lex campaign, with BJK&E handling media planning and buying. FT.com is warning those who currently ... . Louise Lucas joins the Lex team as the first dedicated writer to cover Asia. FT.com editor Tracy ...

Norwich Union takes 'quote me happy' creative online

and travel sites, including FT.com and thisismoney.com. Steve Genders, head of e-commerce at Norwich Union ...

MEDIA BRIEF: Yahoo! Finance signs deal with FT

Yahoo! Finance has signed a content deal with the Financial Times. The paper will supply telecoms, IT and financial news and commentary to the site.

FT and Yahoo! deepen expanded content agreement

that dramatically increases the amount of FT news and commentary on the site....In addition to what the FT currently supplies, there will be an increase in telecoms, IT and financial services coverage, which will broaden the reach of the FT's news and commentary to Yahoo! Finance users around the world. Nigel Pocklington, commercial director of FT.com, said: "This is a perfect ...

WORLD: MEDIUM OF THE WEEK - The Wall Street Journal pulls in Europe's 'C-suite'

,584; four-colour full page, Europe: $48,655 (42,229 euros) Direct rivals: The FT, The International ...

Financial Times and CNN first choice for opinion leaders

The survey, published this week by Ipsos-RSL, showed that the FT is considered the most ... this highly influential demographic." However, the FT does not lead in the UK. At home, it is The Times ... for the Financial Times in Europe, the Middle East and Africa, said: "Once again, the FT clearly leads the way ...

MEDIA BRIEF: Candover to fund special channel on FT.com

Candover, the venture capital firm, is funding a special channel on FT.com devoted to the private

EDITORIAL: A major challenge for 'hitman' Miles

Emma Kane, was on holiday when the FT story was published, and Tulchan Communications, the agency ... adviser, Nick Miles of M Communications, who is briefed only to handle the Middleweek and FT situation ... with this sensitive issue? And why sue the FT? Wouldn't it be better for senior figures at Collins Stewart to call ...

CAMPAIGNS: 'Scroungers' survey raises Egg's profile - Consumer PR

that Britons owe each other 29bn. However, while the Express and The Sun mentioned Egg Pay, Metro and the FT ...

Lloyds TSB emphasises 'Ideal' savings

-store material including leaflets promoting the service to customers and 6ft-high branded stands. It has also ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.