Careers: Brand manager of the week - Paul Smith, Group marketing director, Harvey Nash
21 Dec 2005
by helicopter onto a 60ft yacht in the middle of the English Channel to meet the British Army youth sailing team ...
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Cover Story: International DM - The world is DM's oyster
22 Dec 2005 | by Melanie May
ft-high barcodes giving airline information," says Wertime. "Every physical space is becoming a DR ...
Mark Ritson on branding: Go on, spoil yourself; everyone else is
21 Dec 2005
. It boasts 103 rooms, five swimming pools, a bowling alley, and a 50-seat screening room. - The 280ft ...
Andrew Neil Q&A on the sale of the Scotsman Publications to the Johnston Group
19 Dec 2005
derisory profits (Guardian, FT) at best. Moreover our titles have done well editorially in difficult ...
BBI360 wins brand positioning brief from Page & Moy
14 Dec 2005 | by by Julia Pearlman
work for Grand Arcade, a 450,000 sq ft retail development in Cambridge's city centre. The Grand ...
Desert Island Brands - Steve Richards
12 Dec 2005
washed up on the beach? Unlimited access to iTunes and a 20-ft high pair of Bang Olufsen speakers. I ... . But, I do like the sound of the 20ft high pair of Bang Olufsen speakers though. The local tribe ...
Interview: Tom Foremski
12 Dec 2005
While many journalists blog in addition to their day jobs, Foremski was arguably the first journalist from a major publication to quit to become a full-time blogger. Now, Foremski may be even more influential than when he was with the FT . PRWeek: Do you feel you are more influential as a blogger ...
Sea Princess gets lifestyle media on board
08 Dec 2005 | by Mary Cowlett
Campaign Launch of Sea Princess Client Princess Cruises PR team Halpern Associates Timescale December 2004-June 2005 Budget Undisclosed To build on the liner's unique selling point – it is a 'superliner' with a 300 sq ft poolside film screen – the firm tasked travel, lifestyle ...
Feature: Do surveys still cut it?
08 Dec 2005 | by Steve Hemsley
Media coverage Five, Sky News, Capital Radio, BBC online and all the national papers except the FT. PR ...
City AM claims more City readers than the FT
07 Dec 2005 | by by Daniel Farey-Jones
*The research showed that 16% of respondents read City AM and 12% read the FT, in response ... . In addition, it showed that 60% of City AM readers claim not to read The Times, Daily Telegraph or the FT ... . The National Readership Survey puts the FT's average issue readership between July 2004 and July 2005 at 444 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
