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Revealing the shift in media consumption

brand extension websites such as FT.com Research methodology Lightspeed Research, part of WPP ...

How luxury brands can become essential purchases

strategy to this is for the excellent The Economist or FT campaigns. It s about spreading the fear ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.