economic times. The posters, which are a follow-up to the FT's recent "global downturn" campaign ...
-for-like sales for the past seven weeks. FT trust ads The Financial Times is launching a poster campaign ... by DDB London, shows a St Bernard dog emerging from an alpine storm with a copy of the FT attached to its ...
The new posters, by DDB London, are aimed at promoting the FT's reputation as a trusted source of global news. Frances Brindle, global marketing director at the Financial Times, said: "This striking image clearly demonstrates the role played by the FT in these challenging times. "At a time of crisis ...
to be putting the brakes on any shows of conspicuous consumption. Not so. The FT reported that the three ... down well with US politicians, who, according to the FT, have been excoriating the bosses over ... by the FT on the following page. It's a promotion by Netjets, the operator of business and private jets ...
"I have to read the FT and The Times for work every day, but I still want to look at shiny things
is in the FT.' HOW I SEE IT - Paul Lockstone, MD, Edelman Financial There continues to be a difference ...
Normal 0 According to the Financial Times, it is only the second time in the retailer's history that it has resorted to a pre-Christmas promotion, after current executive chairman Sir Stuart Rose held a similar event in 2004. The FT claims M S continued to lose market share in men ...
The Financial Times has revamped FT.com for the first time in more than six years. Further modifications will follow in 2009. - What's in it for viewers? Users can access news and features from ... for economic news and analysis grows, FT.com will become an important platform for brands targeting high ...
The FT, which sells most of its copies abroad, recorded average sales of 451,676 in October, with an average UK and Ireland circulation of 154,797 copies. With the exception of The Guardian, which recorded a 1.55 per cent increase, all other quality newspapers saw a decline in month-on-month circulation ...
"It reflects the fact that the Financial Times is the brand, not the FT. Outside the UK, people don't call us the FT." - James Montgomery, the editor of the Financial Times website, on dropping the FT.com logo "The British press is having a privacy law imposed on it, which ... is undermining ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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