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05 Dec 2008
economic times. The posters, which are a follow-up to the FT's recent "global downturn" campaign ...
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Online future underscored in bumper figures for newspapers
16 Dec 2008 | by Staff
the list and the New York Times becoming more popular in the UK than the FT, according to research from
FT offers voluntary redundancies and freezes salaries
03 Dec 2008 | by Jacquie Bowser
our investment and our success." The FT plans to review its decision on salaries if conditions ... ." The FT has already made some redundancies in its library and research division in October. These latest ... the implications for the FT, and how we should respond to this fast-moving crisis and the recession it is bringing ...
The Week in Marketing: 2 December 2008
02 Dec 2008 | by Staff
-for-like sales for the past seven weeks. FT trust ads The Financial Times is launching a poster campaign ... by DDB London, shows a St Bernard dog emerging from an alpine storm with a copy of the FT attached to its ...
Ziad Hasbani, Weber Shandwick: When opportunity knocks
01 Dec 2008 | by Ziad Hasbani, Weber Shandwick
professional and opinionated in reporting on stories that matter. The Times and FT have launched editions here ...
DDB releases St Bernard poster for the FT
28 Nov 2008 | by Staff
The new posters, by DDB London, are aimed at promoting the FT's reputation as a trusted source of global news. Frances Brindle, global marketing director at the Financial Times, said: "This striking image clearly demonstrates the role played by the FT in these challenging times. "At a time of crisis ...
The Devil's Whore lures 2.7m viewers to Channel 4
20 Nov 2008 | by Nikki Sandison
taking charge of a 145ft tall ship, attracted 746,000 viewers and a 3.1% share of the 9pm-10pm audience. ...
FT.com homepage is much improved
18 Nov 2008 | by Ed Cox
The FT.com homepage has finally been overhauled and a redesign of the rest of the website...Service: FT.com Owner: Financial Times What's happened?: Homepage has been redesigned This was long overdue: the old homepage was cluttered and busy and looked dated compared to the revamped ... they otherwise might. It's also interesting to note the site has been renamed Financial Times, rather than FT ...
Media Road Test: FT.com
18 Nov 2008
The Financial Times has revamped FT.com for the first time in more than six years. Further modifications will follow in 2009. - What's in it for viewers? Users can access news and features from ... for economic news and analysis grows, FT.com will become an important platform for brands targeting high ...
The Week: Media News - FT circulation up in October
14 Nov 2008
The FT, which sells most of its copies abroad, recorded average sales of 451,676 in October, with an average UK and Ireland circulation of 154,797 copies. With the exception of The Guardian, which recorded a 1.55 per cent increase, all other quality newspapers saw a decline in month-on-month circulation ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
