Nationwide s long-standing incumbent agency Leagas Delaney has also made it onto the list, alongside 18ft and Rising and Publicis London. A shortlist of three agencies is expected next week, with pitches taking place in January. The review of Nationwide's 20m ad business started last month ...
The investment in the London-based studio is the FT s latest move away from its reliance on print media. Richard Edgar, the FT s head of video, is overseeing the project. The facility which has ... are among the options for which the FT could use the TV studios. The studio also has connectivity ...
The Financial Times is rolling out a global corporate marketing campaign to promote the FT...that an FT subscription is an invaluable addition any business. The ads, which introduce the strapline ... in Financial Times campaign , which was created by DDB in 2007. Caroline Halliwell, FT director of brand ... a subscription but, instead, can we afford not to have one? " The FT erected its first paywall ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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