to remove filtersClose-Up: Web community unites for Internet Week
19 Nov 2010 | by Nick Farnhill
, and debaters Robert Shrimsley (the managing editor of FT.com) and Janine Gibson (the guardian.co.uk editor ...
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Nationwide lines up agencies for ad review
06 Dec 2010 | by Sara Kimberley
Nationwide s long-standing incumbent agency Leagas Delaney has also made it onto the list, alongside 18ft and Rising and Publicis London. A shortlist of three agencies is expected next week, with pitches taking place in January. The review of Nationwide's 20m ad business started last month ...
McDonald's edits ad after complaint
15 Nov 2010 | by Sara Kimberley
Mr Mrs Parsons from Cumbria, where the ad was shot, did not want Badger, their 34ft yacht to be associated with McDonald's. Leo Burnett is not believed to have been in breach of any copyright regulations, but removed the boat as a gesture of goodwill toward the couple. The re-edited version ...
The Work: Private View
22 Oct 2010
good idea.) But unless your marketing idea has ambitions to invade culture, why bother? If the FT ... -look FT Weekend Magazine Agency: DDB UK Writer: Andy McAnaney Art director: Christian Sewell ...
Media Headliner: Punter vows to make LinkedIn first for business
08 Oct 2010 | by Jeremy Lee
.com - with its 14.5 million unique monthly users in Europe (more than Economist.com, FT.com or Businessweek ...
FT relaunches Weekend Magazine with 'Smart but Casual' campaign
27 Sep 2010 | by Arif Durrani
's (2 October) launch of the new-look FT Weekend Magazine....weekday FT readers who are looking to unwind at the weekend. The new-look magazine is positioning ... pages as part of a concerted push by the publisher to encourage the FT's weekday readership to pick up the paper at the weekend. The FT Weekend, available on newsstands on both Saturday and Sunday ...
Media: All about ... Publisher iPad apps
24 Sep 2010 | by Alasdair Reid
interactive access to a broad range of FT content, including video, market data, investment portfolios and news and analysis. The app is available for free and follows the FT.com business model, whereby ...
Media: All about ... Publisher iPad apps
24 Sep 2010 | by Alasdair Reid
interactive access to a broad range of FT content, including video, market data, investment portfolios and news and analysis. The app is available for free and follows the FT.com business model, whereby ...
3D billboard gets the Wonderbra effect
13 Sep 2010 | by Sara Kimberley
The ad, created by Iris, is more than 20ft wide and is close to the look of Wonderbra's renowned 1990s "Hello boys" campaign created by TBWA and featuring supermodel Eva Herzigova. Passers-by will need special glasses to fully appreciate the 3D ad featuring Brazilian model Sabraine Banado ...
Campaign Promotion: Long copy's not dead - it's just going underground
27 Aug 2010
to 220ft underground, facing the capital's Tube platforms. Fortunately, not everyone was taken ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
