. This is an impressive figure, and not only shows publishers that there is life beyond Apple (the FT's app was withdrawn from Apple's App Store) but also that large audiences can be built via mobile. Some 12 per cent of FT ...
Finance, food and even the FT feature in this year's best radio ads list....comparethemarket.com. Simples! 9. FT Weekend, 'smart but casual' This won RAB plaudits for its creative use ... ; modulating into a jazz idiom. VO: With all the intelligence of the original, just a bit more relaxed. FT ...
Name: Lucy Jameson Job: Executive strategy director, DDB UK The reason I got into advertising was ... because I really didn't want to work in the City. The campaign I'm most proud of working on is ... it's a toss-up between the "we live in Financial Times" campaign for the FT ...
companies in the FT Index, which started in 1935, only two remain. One is a household name, Tate Lyle ...
about refurbishing the building, which included adding another 2,000 sq ft of office space, and a new ...
Bayer Leverkusen used the FT to find a shirt sponsor....of an FT ad, it will make a wonderful case study. ...
Nationwide s long-standing incumbent agency Leagas Delaney has also made it onto the list, alongside 18ft and Rising and Publicis London. A shortlist of three agencies is expected next week, with pitches taking place in January. The review of Nationwide's 20m ad business started last month ...
, and debaters Robert Shrimsley (the managing editor of FT.com) and Janine Gibson (the guardian.co.uk editor ...
good idea.) But unless your marketing idea has ambitions to invade culture, why bother? If the FT ... -look FT Weekend Magazine Agency: DDB UK Writer: Andy McAnaney Art director: Christian Sewell ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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