The week in marketing
27 Aug 2008 | by Staff
is trialling a convenience-store format in the UK. The 6000ft2 Lidl Express store focuses on food ...
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The Work
08 Feb 2010
, with homepage takeovers on sites such as msn.com, ft.com, topgear.com and telegraph.co.uk. Expandable banners ...
Branding: Design choice - McDonald's uniform
07 May 2008 | by Malcolm Poynton, Former executive creative director, Ogilvy
. With the high heels, flick skirts and scarves, you'd be forgiven for thinking you were being served at 36,000ft ...
Harrods, Selfridges and Harvey Nichols lead department store revival
29 Feb 2008 | by Jemima Bokaie
recorded the biggest improvement in operating profit per square foot, rising 30/ft 2 between 2005/06 and 2006/07, followed by Selfridges with an increase of 16/ft 2 . According to the report ...
News Analysis: Uniqlo's second surge
14 Nov 2007 | by Jane Simms
. The flagship store, at number 311, boasts 25,000ft2 of floorspace, offering what the company calls 'stylish ... modern Japanese shopping experience'. The second outlet, at number 170, is a smaller 17,000ft2 ... from it,' says Coble. 'It rolled out the stores, most of which were less than 10,000ft2, as a chain ...
Branding: Design choice - Abercrombie & Fitch
11 Jul 2007 | by Beri Cheetham, Executive creative director, Billington Cartmell
and beautifully illuminated garments to stand out in the monolithic 20ft-high shelving units. The store could ...
Media News brief: Pretty Polly unveils poster
29 Nov 2006
Pretty Polly, the hosiery brand, has unveiled a risque 64ft-high poster, which it claims is the UK
Mark Ritson on branding: Sport brands get a $15 realitycheck
22 Nov 2006
favourite player. He was much smaller than the other players, barely reaching 6ft 2in - minuscule ...
Retail News Brief: Robert Ashworth to add womenswear
02 Aug 2006
has hired design agency Caulder Moore to design a 1000ft2 area for the range extension at its store
Retail News: Slater Menswear in store revamp
12 Jul 2006
The chain's 25,000ft2 Manchester store will be the first to be revamped, before the new look, including updated POS material, is rolled out to the rest of its 22 stores. Slater Menswear specialises in discounted quality brands. Its flagship Glasgow store is the world's biggest dedicated menswear store ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
