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CREATIVE STRATEGY: Kronenbourg ads make most of fresh positioning

rhead Official Advert ft. Ace of Spades (slow version) - 90"www.youtube.com Picture the scene. A bar ...

Whole Foods job handed to Liquid

The US retailer plans to open the 125,000ft2 outlet on Kensington High Street, London, later this year, on the former site of Barkers department store. Liquid, which was hired following a competitive pitch, will create direct activity to promote the branch. Whole Foods Market plans to open more ...

CAMPAIGN REPORT ON TOP 300 AGENCIES: Top UK agencies profiles (1 of 2)

was FT.com, which also enabled BHWG to put its alliance with the interactive agency Traffic to the test ... and the pounds 2 million FT MarketWatch business wins. The agency did lose out on the pounds 10 million Ask ...

CAMPAIGN REPORT ON TOP 300 AGENCIES: Top UK agencies profiles (1 of 2)

was FT.com, which also enabled BHWG to put its alliance with the interactive agency Traffic to the test ... and the pounds 2 million FT MarketWatch business wins. The agency did lose out on the pounds 10 million Ask ...

Stop Press

on the US market with its FT.com brand. FT Group has brought in Barry Herstein, Citibank s US ... , FT Group chief executive who is understood to be moving to New York. FT parent Pearson has said it will invest pounds 50m this year in developing and marketing FT.com in the US. OneSwoop ...

DM LEAGUE TABLES: Digital TV puts DM into sharper focus - Interactive TV offers a powerful new platform for shopping. DM agencies are preparing for the revolution

Key companies The Business Database, FT Business, The Leaflet Company, Dun & Bradstreet ...

Stop Press

as originally reported in Marketing (July 15, 1999). The site, branded separately from the company s main FT ...

RELATIONSHIP MARKETING AWARDS 1999: BBC Haymarket Exhibitions best use of live events

40ft dancing figures. Entry was via a sensory taste tunnel . Bubble projections on the wall added ...

Briefs

and buying for the FT s personal finance web site. The work is worth upward of pounds 5m. BBH Unlimited ...

Briefs

opens at the Bluewater mall this week, featuring a 20ft climbing wall, TV screens showing sport ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.