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The betting firm has sent tailored briefs to a number of agencies asking for support in stunt development on a project-by-project basis. Paddy Power is well known for its controversial PR activities. In 2010 it erected a 50ft Hollywood-style sign on Cleeve Hill for the Gold Cup at Cheltenham, which ...
The company is seeking support for the launch of 350m retail and leisure development Trinity Leeds. The one-million sq ft shopping and leisure destination is due to open in spring 2013 ... construction with only 31,500 sq m (339,063 sq ft) of new retail centre space being developed in 2012, a 50 ...
, for example. Glover joined the FT four and a half years ago as a senior communications manager. Before this ...
The agency won the account following a review handled by retail specialist intermediary SQ.FT Consulting from Dubai. Now will begin work on the brand's UK expansion plans to open six new stores across London and Southeast within the next year. The retailer already has a store in Westfield London ...
The investment in the London-based studio is the FT s latest move away from its reliance on print media. Richard Edgar, the FT s head of video, is overseeing the project. The facility which has ... are among the options for which the FT could use the TV studios. The studio also has connectivity ...
The Financial Times is rolling out a global corporate marketing campaign to promote the FT...that an FT subscription is an invaluable addition any business. The ads, which introduce the strapline ... in Financial Times campaign , which was created by DDB in 2007. Caroline Halliwell, FT director of brand ... a subscription but, instead, can we afford not to have one? " The FT erected its first paywall ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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