Think BR: To HTML5 or not to HTML5
08 Nov 2011 | by Keith Nation
. The FT is a good example of a company that s well placed to use HTML5, as it already has the brand power ...
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CREATIVE STRATEGY: Peugeot dances with the school of cool
17 May 2012 | by Simon S Kershaw
to the cognoscenti of cool: "Nonstop to Rudimental ft. John Newman". Still with us? Well, never mind; basically ...
Appointment to view: On this day 1986 - Richard Branson tops Atlantic speed record
29 Jun 2011 | by Sarah Johnson
was the beginning of a string of record attempts by Branson. He completed his record-breaking journey in a 72-ft ...
Google's algorithm change creates brand winners and losers
13 Apr 2011 | by Sarah Shearman
18.25% telegraph.co.uk 1774662 1517129 257533 16.98% ft.com 604065 ...
Is the paywall debate swinging in News Int's direction?
22 Mar 2011 | by Euan Mackay
model in September. Rumoured to be a metered paywall similar to the FT, The Telegraph has not announced ... . Financial Times editor Lionel Barber, interviewed on News Night (February 22nd), stated that 50% of FT ...
BBC chief: time-shifted viewing has not been 'bloody revolution' predicted
02 Mar 2011 | by Daniel Farey-Jones
the future". Thompson was introduced at the event by Richard Waters, West Coast managing editor of the FT ...
FT iPad app nears half a million downloads
04 Feb 2011 | by John Reynolds
The FT iPhone app arrived in July 2009 and has generated 600,000 downloads up until the end ... months. They are then priced as part of the FT subscription package, which includes access to the FT ... , the FT s chief executive John Ridding, has deemed tablets a "profound development for publishers". He ...
Professionals adopt mobile web faster than consumers
09 Dec 2010 | by Sarah Shearman
their handsets to browse content, according to research by FT.com....The FT.com "Mobile in the Boardroom" report, published today (9 December), shows that business ... , according to the report. Steve Pinches, group product manager, emerging technologies at FT.com, said ... , the Financial Times launched a global corporate marketing campaign , with print ads by DDB, to promote the FT ...
Search begins for greatest sports marketing innovation
15 Nov 2010 | by John Reynolds
Bailey, Guinness GB Sponsorship Manager; Ashling O'Connor, The Times; Roger Blitz, FT; Paul Vaughan, RFU ...
Yahoo! is worth next to nothing - is a merger with AOL in its future?
24 Sep 2010 | by Gordon MacMillan
in China. The FT reported yesterday that Wang Shuai, marketing head of Taobao, the Chinese e ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
