Think BR: Connected TV uncovered
30 May 2012 | by Toby Gunton
already have (smart phones or tablets) and take advantage of recognised behaviours - 87% of Facebook users ...
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Think BR: Google spoiled the fun
30 May 2012 | by Dan Pearce
of press of late about Facebook and latterly Pinterest becoming the single biggest referrer to some ... . Just as many will have a Facebook or Twitter account. Whether through social media, or good old fashioned email, we each have a network, and if there s one thing Facebook s IPO and the Instagram ...
Think BR: The search for white space
25 May 2012 | by Will Landell Mills
space changes. White space becomes the undiscovered world of evolving psychological needs. Facebook ...
CREATIVE STRATEGY: Greeks employ modern methods to fight for heritage
24 May 2012 | by Simon S Kershaw
councillor with links to local building companies quickly led to the formation of a Facebook group designed ...
Think BR: BrandZ shows why technology matters
23 May 2012 | by Nick Cooper
that Facebook is the fastest climber once again. The real lesson is that the technology sector not only ...
Think BR: Online finance in the age of data
14 May 2012 | by Philip Dyte
on Facebook. Chances are, I m about to buy a house. That s just one example, and it s probably ...
How social media is removing the barriers between corporate and consumer brands
14 May 2012 | by Cathal Smyth
There may be some debate about the value of a Facebook fan to Dove, Guinness or Next, but most ... in the FTSE100 attracted 14 million followers to their corporate Facebook pages and more than one million ... ,001,471 583076 418395 (+71%) Source: The Group While the number of Facebook fans of corporate ...
Guardian News & Media racks up nominations for AOP's 2012 Awards
10 May 2012 | by Sarah Shearman
- CBS Interactive Future Folio - Future Publishing The Guardian Facebook App - Guardian News ... CNET UK - CBS Interactive Guardian Facebook App - Guardian News Media Reading The Riots ...
Think BR: The social loyalty revolution
09 May 2012 | by Tom Huxtable
Smart brands already gather customer behaviour data from Facebook - the sharing, liking and, for the more sophisticated ones, referring behaviour that companies want - plus of course, they offer ... brand champions - they won t just like and refer, they ll talk about you on Facebook, recommend you ...
Youth and social media
04 May 2012 | by Sarah Gale
as evidence of this. They are also adept at multitasking - often seen checking their Facebook accounts ... . Younger age groups are still, for the time being, avid fans of Facebook. It is a central part ... boredom and identity shaping. However, with Facebook moving into the mainstream and older segments ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
