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Is Facebook the future of market research?

LONDON - Facebook could be about to shake up the market research industry, writes Ray Poynter...of this be changing? Facebook has attracted millions of ordinary people to social networking and claims to be offering new solutions to old problems. For example, Facebook Polling is a new way to find out quick answers ... . With Facebook Polling, the first step could be to spend $200-$300 asking a series of questions over a couple ...

School kids are ignoring teachers for Facebook

such as Facebook when they should be paying attention in lessons, according to research....More than half, or 52%, of the 1,000 13- to 17-year-old children surveyed through Facebook ... are potentially wasting as much as two and a half hours a week of lessons on Facebook. I recognise ... and Infosecurity Europe 2008, it was claimed that the recent popularity of social networking sites such as Facebook ...

Facebook to enter Chinese market with new site

LONDON - Facebook appears to be gearing up to launch a Chinese language site as it registers a...for the Chinese market, along with alumni groups for universities including Peking and Fudan. Facebook.cn has ... Internet Network Information Centre s website . The domain name Facebook.com.cn also has been registered to an individual working at a local internet service provider, but the web address redirects to Facebook s main ...

Facebook photos blamed for MI6 security breach

website Facebook....of revealing photographs were uploaded to Facebook, including intimate family holiday portraits, showing a bare ... . Sawers' wife Shelley neglected to take advantage of Facebook's security features, meaning that all ... York Times picked up the story, writing: "On Facebook, a Spy Revealed (Pale Legs, Too)." Foreign ...

Facebook seeks to replace CFO in move toward IPO

LONDON - Facebook's chief financial officer Gideon Yu is leaving and will be replaced with someone...-fareast-language:#0400; mso-bidi-language:#0400;} Facebook said that Yu, who joined the company from Google ... and will be looking for someone with public company experience." Facebook also released some financial details ... Facebook's hunt for a CFO with "public company experience" as a clear sign it is moving toward an IPO ...

Approach from Russian investor values Facebook at $10bn

LONDON - Facebook has been valued at $10bn (£6.3bn) by a Russian internet company which has offered...Normal 0 It is unclear whether or not Facebook has responded to the offer from Digital ... to pay $200m for Facebook's preferred shares, and in a second part of its offer to buy between $100m and $150m of Facebook's common shares. Facebook chief executive Mark Zuckerberg has said the company ...

WPP invests $5m in Facebook marketing platform Buddy Media

WPP Digital is investing $5m (£3.14m) into Buddy Media, a Facebook management system used by some...with Facebook users. WPP's investment will enable it to incorporate Buddy Media's platform into its technological products, so that brands can easily integrate Facebook-targeted marketing into their campaigns ... staff. Mark Read, WPP Digital's chief executive, said: "As Facebook has surpassed the half ...

Facebook buys social media firm FriendFeed for $50m

SAN FRANCISCO - Facebook, the fourth most visited site on the web, has bought social media start...be folded into Facebook . It allows people to share content, make comments and see what their friends ... like Digg as well as RSS feeds. Mark Zuckerberg, Facebook founder and CEO, said: "Since I first tried ... information. "As this shows, our culture continues to make Facebook a place where the best engineers come ...

Facebook hands users power over advertising and data policies

LONDON - Facebook is replacing its advertising terms and conditions with a new 'statement of rights...Facebook is governed. It has also given in on the subject of the latest backlash, accepting that when ... . Facebook and two users have drafted two guiding documents that any member can comment on over the next 30 ... by co-founding the People Against the new Terms of Service group on Facebook, said: "This decision ...

Aleksandr Orlov shares new TV ad with Facebook friends first

his latest TV ad on Facebook.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.