13 Nov 2007
| by Gareth Jones
LONDON - Primark has ruled out an official Facebook presence amid concerns it would be unable...Foods, said: An independent Facebook group launched by our customers is of far more value than anything we could do. Primark s decision comes just days after Facebook revealed that marketers created more ...
26 Feb 2008
| by Gareth Jones
LONDON - Facebook has suffered its first decline in UK user numbers for 18 months, suggesting...-university students to join in September 2006, experienced a 5% fall in unique UK users to 8.5m last month. Facebook ...
, the loss of 400,000 Facebook users in a single month gives the first significant indication that social ...
director at Domino s Pizza. We are hoping that Facebook has long-term sustainability as a marketing tool ...
03 Dec 2007
| by Gareth Jones
LONDON - Topshop has made its first foray onto Facebook with the launch of Fashion Fix, a branded
16 Oct 2007
| by Gareth Jones
Facebook is more addictive than crack cocaine , or so says Spencer Steel, IT manager ...
this and other corporate clamp downs, Facebook is a social phenomenon, with one in every five UK internet users ...
figures from Nielsen//NetRatings. Having established itself as a firm favourite of UK consumers, Facebook ...
07 Dec 2009
| by James Quilter
LONDON - eBay.co.uk has launched a Facebook app allowing consumers to create a wish list of present...The eBay Christmas Facebook app offers the chance to pick five items from the top 50 products ...
links directly from Facebook to eBay. Friends and family can also decide whether the gift is deserved ...
its first Facebook app in 2007. This allows Facebook members to display what products ...
12 Dec 2007
Schwarzkopf, the Henkel-owned haircare brand, is partnering with Facebook to launch a branded group...The company has briefed Tribal DDB to develop Studbook, an application
inviting female consumers to compete for a place in the tongue-in-cheek
'Live XXL League Table for Irresistible Women'. Participants collect points by asking male Facebook members to perform
tasks. Studbook directs participants ...
26 Mar 2008
| by Gareth Jones
LONDON - Facebook is giving users the chance to opt out of its SocialAds system to allay growing...to remove themselves from the system, which automatically alerts a user s Facebook friends about their recent purchases from online retailers. Facebook launched the SocialAds service last Nov-ember as part ...
back consumer trust thus ensuring the survival of Facebook s fledgling commercial offering. However ...
19 Aug 2011
| by Sarah Shearman
Burberry is giving away free samples of its new fragrance via its Facebook page, ahead...The luxury fashion brand has created a Facebook app for fans who are required to enter ...
.
The brand has more than 7.6 million Facebook fans, which it claims is the largest Facebook fan page of any ...
and in September last year released a live stream of its runway show via Facebook. ...
11 Mar 2008
| by Gareth Jones
LONDON - Brand-owners will be able to advertise on Facebook's SuperPoke, Funwall and Top Friends...Widget developer Slide, the creator of the applications, is launching a strategy that will enable UK advertisers to sponsor these facilities on networks such as Facebook and MySpace. Slide, which ...
-out of the commercial strategy. Since Slide s launch in 2005, its Facebook widgets have amassed more than 85m ...
15 Jun 2011
| by Staff
Procter & Gamble in the US has has launched six new Facebook stores for its Tide, Gillette, Olay...It follows the launch of a pilot store last year selling a mix of 29 P G products, which it did in association with Amazon. Interesting move, but you have to wonder why it hasn't tweaked its offer on Facebook to have some point of difference for fans. Continue reading this post on The Wall ...