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Subway out-muscles McDonald's on Facebook

Subway UK's Facebook page has overtaken McDonald's equivalent in terms of fans, making it one..., according to the Facebook metric, has 2,257 consumers "talking about it", more than 6,000 less than Subway ... with the Facebook Page in some way, placing the sandwich chain among the leaders in the industry. Subway s social ...

Domino's launches Facebook Check-In Deal

Domino's has become the latest brand to roll out Facebook's Check-In Deal, opting to use...screen will receive free garlic pizza bread, and their friends on Facebook will be alerted to the deal. The deal launches today (23 June) and runs until 13 August. Facebook launched its Check-in Deals ... on Domino's Facebook page tomorrow. Simon Wallis, sales and marketing director at Domino's, said: "We ...

Domino's launches Facebook 'superfans' social media push

LONDON - Domino's Pizza has launched a new social media campaign on Facebook rewarding users' brand...recruits the most new fans to the Facebook page. The Domino's fan page on Facebook will also feature ... of Domino's Pizza UK Ireland, said: "Facebook is central to our social media strategy and this application ...

Domino's readies debut Facebook TV ad

Domino's has produced its first-ever Facebook specific TV advert, which will highlight its offer...Domino's will air its first-ever Facebook TV campaign this week, which highlights the growing ... , online sales were 183.1m, compared to overall sales of 530.6m. Its Facebook cookie initiative ... to go to Domino's Facebook page and enter the voucher code taken from the brand's website ...

Digital killed the marketing star

With some Facebook campaigns now showing significant ROI, do recent cuts at Coca-Cola, PepsiCo...1600 jobs in the next year. Facebook's IPO submission earlier this month offered an insight ... Facebook push can achieve that much of a sales boost, then a vast marketing team working on big creative ad ... into digital,' he told analysts last month. 'With things like Facebook and Google, we find that the return ...

Subway 'Deep South' by McCann London

on Facebook and supported by Spotify and Unruly Media. The harmonica music is mixed with beat ... bespoke "Sub-beat Sequencer" using an mxp4 platform. On the Subway Facebook page, fans can view full ...

Flourish picks up Wimpy social media account

The Bristol-based agency won the business without a pitch, and will be tasked with repositioning the food chain and launching its new menu. Flourish will launch a Facebook campaign to promote the menu ... in-store and with ads on Facebook. The fast-food brand has used various agencies in the past ...

Domino's readies social media 'reverse auctions'

on Twitter and Facebook fans can post the message UK #LetsDoLunch. Once the auction closes and the price ... ,000 Facebook fans and its 124,000 Twitter followers. Domino's has been very active in the social media space. Past activity includes selling pizza on Facebook, running a check-in deal and a Foursquare ...

The Social Experience Economy

is Facebook, which recently overtook Google to become the most-visited site in the US and is fast approaching 500 million members. At its April conference, Mark Zuckerberg laid out Facebook's plan to turn ... with Facebook's social graph to drive registration, personalisation and traffic - whether through applications ...

McDonald's '1955' by DDB Oslo

day, April 15, 1955, with the help of Facebook. The agency then located Lester Stein, Jr., who worked ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.