Topshop launches Facebook application
03 Dec 2007 | by Gareth Jones
LONDON - Topshop has made its first foray onto Facebook with the launch of Fashion Fix, a branded
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Primark bucks Facebook
13 Nov 2007 | by Gareth Jones
LONDON - Primark has ruled out an official Facebook presence amid concerns it would be unable...Foods, said: An independent Facebook group launched by our customers is of far more value than anything we could do. Primark s decision comes just days after Facebook revealed that marketers created more ...
Facebook's big sell
16 Oct 2007 | by Gareth Jones
Facebook is more addictive than crack cocaine , or so says Spencer Steel, IT manager ... this and other corporate clamp downs, Facebook is a social phenomenon, with one in every five UK internet users ... figures from Nielsen//NetRatings. Having established itself as a firm favourite of UK consumers, Facebook ...
Asos to open Facebook store
19 Jan 2011 | by Sarah Shearman
Asos.com, the online fashion retailer, is to launch a Facebook shop at the end of this month...clothes without leaving the Facebook site. The online retailer has grown rapidly in recent years ... the new service will be a big hit with its Facebook followers, which, it says, number nearly 400,000. The Facebook app will have the same functionality as the Asos website, including add-to-basket, edit cart ...
Facebook cashes in on appeal
12 Jun 2007 | by Gareth Jones
that six months ago few people in the industry were familiar with Facebook; now, with more than 25m users ... -olds. Since breaking into the mainstream, Facebook has forged partnerships with advertisers including Apple, H ... in the battle for the youth market (Marketing, 6 June). Facebook traffic has more than doubled since September ...
Tesco launches official Facebook page
14 Mar 2011 | by Sarah Shearman
Tesco has soft-launched its official Facebook page, which will handle customer relations and offer.... Facebook.com/TescoGB hosts content from all of Tesco's online properties including the brand's website ... plans to include promotions on the site, some of which will be exclusive to Facebook users, though ... , said it will expand its four other Facebook page, which cover clothing, greener living and beauty ...
Waitrose in Facebook push for Christmas
22 Nov 2010 | by Daniel Farey-Jones
Waitrose has launched its first Facebook app in a bid to boost the profile of its new Heston...the chef makes it. Slices of the virtual pudding can be claimed by up to five Facebook friends of its ... . Kitcatt Nohr has also redesigned the Waitrose Facebook page. ...
Facebook to be central to Fairtrade Fortnight
24 Jan 2011 | by John Reynolds
's Fairtrade Fortnight, which will concentrate its main hub of activity on Facebook.
Foot Locker gets cheeky with Facebook game
10 Aug 2010 | by Sara Kimberley
Facebook....The game application on Facebook , created by SapientNitro, follows the Foot Locker ad "Sneaker Mastermind" in May. Designed to test fans' knowledge and enthusiasm for trainers, the Sneakerhead Slap ... that with the 'Sneakerhead Slap Quiz'. Complete with results published direct to fans' Facebook pages, fans are challenged ...
M&S opens Facebook store for Father's Day
13 Jun 2011 | by Staff
Marks & Spencer is using its Facebook presence to target shoppers ahead of Father's Day this Sunday...Spencer s official Facebook page . Though directing customers to the Marks Spencer website to complete transactions, Facebook users can browse products from within Facebook and shares goods they Like with their Facebook friends. The store features gifts such as clothing, electrical goods and travel accessories ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
