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Cadbury Wispa launches £3.5m ad campaign

The 'Five Friends, One Mountain and a Very Big Inflatable campaign by Fallon features a group of friends working together on the pointless task of carrying an inflatable character up a steep rocky ... of the ad and extra content. Fallon has also recruited YouTube Super Users to contribute their own unique ...

Wispa 'time well misspent' by Fallon

The campaign, by Fallon, introduces a new strapline and positioning for the brand, encouraging people to take time out and enjoy themsleves. The brand will be supported by a 3.5 million campaign, including six-sheets near CTNs, cinema advertising and video on demand. ...

Daily Diary - It's a Family Affair

Fallon's creatives and mad cyclists, Pete Lewis, Omar Karim and Wesley Merritt, have admirably launched a project, 'Family Affair', in aid of the cancer charity. The venture will include the trio cycling from John O'Groats to Land's End, calling in on families who have been affected by cancer, hearing ...

Saatchis recruits Lawlan to boost digital planning offer

Groves, from its sister agency Fallon, as the director of integration..... Groves joined Fallon in 2010 as the director of digital and integration. He was previously the director ...

Publicis Chemistry picks up Everything Everywhere brief

on the UK Everything Everywhere account. The Publicis agencies Saatchi Saatchi and Fallon handle the T ...

Private View: Santiago Lucero and Daniel Kleinman

Creative Santiago Lucero Executive Creative Director, Fallon I still haven't made that many friends in London and yet here I am about to do one of the most annoying things a creative can do: sit down and criticise someone else's work without taking into consideration all those ...

Adwatch (May 16) Top 20 recall: Bird's Eye

/Initiative 30 13 ( ) Cadbury Dairy Milk Fallon London/PHD 27 14 ...

College Group hires Kreab Gavin Anderson's Rupert Trefgarne

+Knowlton Strategies' Tim Fallon to head its corporate business. Fallon also previously led public and community ...

Industry view: Is easyJet's marketing makeover working?

to three experts. Fallon's joint managing director Gareth Goodall used to handle Eurostar's advertising ... marketing agency Souk Advertising. Gareth Goodall, joint managing director, Fallon Easyjet has ...

Orange introduces Sylvester Stallone to Inbetweeners' Jay

Buckley appears as Crumper, a social networks communications officer, who uploads a picture of the action heroes in their secret HQ to Facebook and tags the picture as "The funky bunker". The ad by Fallon ends with the characters played by Stallone, Statham, Terry Crews and Dolph Lundgren, fleeing ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.