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Cadbury Wispa launches £3.5m ad campaign

The 'Five Friends, One Mountain and a Very Big Inflatable campaign by Fallon features a group of friends working together on the pointless task of carrying an inflatable character up a steep rocky ... of the ad and extra content. Fallon has also recruited YouTube Super Users to contribute their own unique ...

Wispa 'time well misspent' by Fallon

The campaign, by Fallon, introduces a new strapline and positioning for the brand, encouraging people to take time out and enjoy themsleves. The brand will be supported by a 3.5 million campaign, including six-sheets near CTNs, cinema advertising and video on demand. ...

Adwatch (May 16) Top 20 recall: Bird's Eye

/Initiative 30 13 ( ) Cadbury Dairy Milk Fallon London/PHD 27 14 ...

Industry view: Is easyJet's marketing makeover working?

to three experts. Fallon's joint managing director Gareth Goodall used to handle Eurostar's advertising ... marketing agency Souk Advertising. Gareth Goodall, joint managing director, Fallon Easyjet has ...

Adwatch (May 2) Top 20 recall: Audi

13= ( ) Orange Fallon/MEC 34 15= (7=) Tesco F F The Red Brick ...

Cheestrings 'spaghetti' by Fallon

Cheestrings has launched an ad to support its latest product, Cheestrings Spaghetti.

Cheestrings takes Spaghetti variant to TV

The campaign, created by Fallon, breaks on Saturday (7 April) and will run until mid-May. The ad shows Mr Strings driving through downtown Hollywood in a car made completely out of Cheestrings ... product that also provides a great source of calcium for kids." Last summer Fallon created a 1.5m ...

Cadbury Dairy Milk 'Helium Bubbly' by Fallon

Cadbury launched an April Fools' campaign for its Dairy Milk Bubbly bar "made with helium".

Adwatch (Mar 21) top 20 recall: Cadbury Creme Egg

5 (17=) Cadbury Creme Egg Fallon London/PHD 40 6= ( ) Warburtons ...

Adwatch (Mar 14) top 20 recall: Britvic

M C Saatchi/ ZenithOptimedia 31 17= (14=) Cadbury Creme Egg Fallon London ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.