29 May 2012
| by Nick Batten
IPC monthly magazine Marie Claire has secured eBay Fashion as the sponsor of its newly launched...The free app provides the latest news and reviews from the world of fashion, celebrity and beauty, in an easy-to-navigate environment.
As part of eBay Fashion's three-month sponsorship, the online retailer ...
to the eBay fashion store.
Mike Newcombe, director of mobile advertising at IPC, said: "The Marie Claire ...
23 Mar 2012
| by Loulla-Mae Eleftheriou-Smith
, with the launch of a new fashion and beauty site called Style it Light....The Style it Light hub will offer fashion editorial and video content from IPC titles Marie Claire, Look and InStyle, which will be updated daily, targeting 17- to 29-year-olds.
The fashion site feeds into Diet Coke's overall brand strategy to integrate itself with the fashion world, re-engage lapsed ...
20 Feb 2012
| by Daniel Farey-Jones
Topshop is live streaming the catwalk shows it is putting on as part of London Fashion Week to its...distributed during Fashion Week.
The content includes a film specially created for Topshop by Nick Knight ...
25 Jan 2012
| by Sarah Shearman
Warehouse, the women's fashion brand, is rolling out its first major marketing campaign in years...The Aurora-owned fashion retailer has appointed creative agency ODD to create a year ...
-store.
It features high-end fashion photography and short films, shot and directed by Kourtney Roy, to emphasise its fashion credentials.
Social media forms a key part of the campaign, and it is also launching a Facebook ...
24 Nov 2011
| by Nicola Clark
of its strategy to become an ecommerce fashion destination...., including Zoggs and Oyster Bay.
The fashion focus also crosses into lingerie, with the addition of nine ...
.
The range is intended to give the supermarket a more fashion-forward feel online, with the introduction ...
12 Jul 2011
Vodafone challenges F1 drivers Jenson Button and Lewis Hamilton to style a fashion photo shoot...The making of video, distributed online only, promotes Vodafone VIP, which gives customers access to the British festival, fashion and Formula 1 events. ...
18 May 2011
| by Ed Owen
Nectar is launching a fashion site with its retail partners to compete directly with the likes....
The website will launch on 23 May and is aimed at being a one-stop shop for high-street fashion brands, and will offer consumers loyalty points.
James Frost, marketing director at Nectar, said: "Our new fashion ...
ways to collect points.
"The Nectar fashion site has been designed to enhance the collector ...
12 Apr 2011
| by Ed Owen
John Lewis is to launch an online fashion magazine later this week, supplementing its John Lewis....
The 'Spring fashion special' will feature fashions and products found in-store.
Editorial in the first edition will include a special feature on fashion accessories, plus spring trends, videos for beauty ideas ...
Media.
Rachel Swift, head of marketing for fashion at John Lewis, said: "In our shops we have ...
05 Apr 2011
| by Andrew McCormick
Lastminute.com head of marketing Robert Moss is leaving the travel company for fashion website...he will help the fashion site realise its global expansion plans.
My-wardrobe.com is a UK fashion ...
of the market, offering fashion clothing, shoes, and accessories.
Moss previously held marketing roles ...
11 Feb 2011
| by Ed Owen
Fashion website BrandAlley.co.uk is to ask social media users to choose which clothes created by up...will go on sale.
"It is also a great opportunity to break through for young, emerging fashion talent ...
.
The fashion sector is becoming increasingly competitive. Fashion price comparison site stylecompare ...