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Ceros launches first iPad app for fashion retailer Boden

Multi-channel content marketing platform, Ceros has today launched its iPad app with online fashion retailer, Boden . The app, designed by creative agency FMG, uses the iconic Boden photography and will be published monthly, in-line with... Read more More in branded content from the APA ...

Samsung pushes camera to fashion crowd with Condé Nast style blog

Cond Nast has arranged for four fashion photographers in four of the world s fashion capitals ... include Jamie Baker from London and Jessie Parks from Rome, along with fashion photographers from Paris and New York. Images will showcase the latest fashion from the winter season and will be uploaded to a ...

Appointment to view: how M&S evolved its fashion strategy

that helped shape its fashion identity....M S has moved away from its ads featuring Twiggy, Lisa Snowdon and Danni Minogue, instead opting for high profile Hollywood stars in its latest TV campaign. The move comes after the retailer reported little increase within its fashion sales for the second quarter ...

Aussie ad for fashion brand Supre banned for sexualising 'tweens'

fashion clothing brand Supre has found after its ad featuring a topless teenager was banned....The print, in store and bus ads, were pulled up by the Advertising Standards Bureau for sexualising young people, after a string of complaints, with some people claiming the fashion label ... gratuitously sexual fashion by leaving her topless. Supre is a store which markets to young teens and women ...

EBay appoints creative director for fashion channel

EBay, the online market place, has recruited former fashion editor Andrea Linett as creative..., will be responsible for driving the creative vision for the company s fashion business. She will advise on the design of eBay fashion and the style of its editorial merchandising and original content. The auction site launched a free eBay fashion app in July 2010 in an effort to boost its credientials as a high ...

Twitter in content push as it partners with Amex for NY Fashion Week

Twitter is making a major play for content by creating a site for New York Fashion Week containing...Twitter has signed up a number of high profile tweeters from the fashion world that it will bring together on its New York Fashion Week website. The deal points to future content deals that Twitter could sign with commercial partners around signature events. Continue reading this post on Brand Republic ...

Madonna to launch Material Girl fashion range

New York - US popstar Madonna is set to launch a new line of fashion products called Material Girl...-themed fashion of the 1980s. Madonna, along with her daughter Lourdes who is blogging about the range ... with high street fashion stores such as Forever 21 and H M. New designs by Madonna s line can be produced ... told the New York Times: "She has a fashion credibility that is incredibly apparent to anybody ...

GQ.com partners with Burberry for online fashion show

/Winter 2010 Menswear fashion show in Milan.

Polydor seeks fashion sponsor for The Saturdays' website

features of the site include profile pages on each member where they offer fashion tips to fans. Polydor is looking to create sponsor tie-ups with fashion brands for this part of the site. Site members can add ...

London Fashion Week goes social

LONDON - London Fashion Week is embracing social media with a micro-blogging service linked...relevant to London Fashion Week from Twitter, Facebook, and Friendfeed. Chat will then be managed ... fashion trends to the most talked about designer on the catwalk. Shakeel Mughal, commercial director at Glam Media UK, said: "London Fashion Week is one of the biggest events of the capital and has a huge ...

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