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FitFlop turns to The Brooklyn Brothers in bid to move into fashion

it use the Olympics to break into the world of fashion....want to help them move towards being a brand focused on fashion and lifestyle. We ve talked to them ...

London Fashion Week: Followers of fashion

As the fashion circus arrives in London, John Owens explores how PR professionals can grab...The multi-million-pound fashion circus comes to town today. Long-limbed models will stalk the catwalk at London Fashion Week as an estimated 5,000 press and photographers capture the trends and names set to shape this year's fashions, from high-end boutique to high-street chain. For clothing ...

Samsung pushes camera to fashion crowd with Condé Nast style blog

Cond Nast has arranged for four fashion photographers in four of the world s fashion capitals ... include Jamie Baker from London and Jessie Parks from Rome, along with fashion photographers from Paris and New York. Images will showcase the latest fashion from the winter season and will be uploaded to a ...

Ariel 'Fashion Shoot' by Saatchi & Saatchi Stockholm

Saatchi & Saatchi Stockholm has created a live event for Ariel called "Fashion Shoot

LG partners with London Fashion Week

LG Electronics has become the official garment care supplier for London Fashion Week....with that of cutting-edge fashion, LG claimed that becoming official garment care supplier would help "further ... , and that s why we ve decided to sponsor London Fashion Week." The partnership will be supported by PR activity ...

Helen Edwards on Branding: Fashion brands that wear well

more accessible lines and give just the occasional nod to fashion trends, which it currently ignores ...

London Fashion Week 25th anniversary rallies sponsors around 'prestige' event

LONDON - London Fashion Week, one of the most high profile events in the UK capital, appears...; mso-bidi-language:#0400;} The British Fashion Council, the organisation behind London Fashion Week, will unveil its full roster of sponsors next week. A host of companies have confirmed ... of London Fashion Week is now worth more than 50m per season, according to media intelligence firm Cision ...

Tesco hires Venda to launch fashion website

LONDON - Tesco has hired ecommerce specialists Venda to launch its online fashion website

DraftFCB wins Nivea sponsorship of C4's Gok's Fashion Fix

television series Gok's Fashion Fix....at the start of March. The sponsorship of Gok s Fashion Fix will promote Nivea s female range of personal ...

Vauxhall adds 'fashion' grille

LONDON - Vauxhall is partnering with luxury menswear brand Simon Carter to design two special- edition grille badges for the launch of its premium saloon model, Insignia.

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.