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HTC 'free-fall fashion shoot' by Mother

HTC has staged the world's first free-fall fashion shoot on a mobile phone in a new global campaign

Vodafone 'Jenson and Lewis, fashion photographers' by BBH

Vodafone challenges F1 drivers Jenson Button and Lewis Hamilton to style a fashion photo shoot...The making of video, distributed online only, promotes Vodafone VIP, which gives customers access to the British festival, fashion and Formula 1 events. ...

Bebo launches O2 Money-sponsored fashion web TV series

LONDON - Social networking site Bebo will next week unveil a fashion web TV show called 'The Closet...regular features on makeovers, style guides and challenges, interviews with fashion insiders ... will encourage users to interact and voice their fashion and style opinions, share shopping tips and upload ... style shows. "We believe that 'The Closet' will have a wide appeal as it will cover style and fashion ...

O2 launches mobile video fashion magazine

LONDON - O2 is launching Fashion Fix, a mobile video magazine created by mobile entertainment...Fashion Fix consists of a two-minute weekly show, targeted at women aged between 18 and 34 with a ... . They will be packed with fashion information and events, secret sale alerts and gossip. Each edition of Star Steal ... and French Connection, with suggestions on where to buy, what to buy and how to combine them. Fashion Fix ...

Nokia links up with Clotheshow Live to promote Fashion phone range

to promote its Fashion Collection range....The deal includes backing the event's Nokia Fashion Theatre, a Nokia store on site and free mobile ... marketing manager, said: "Nokia has pioneered the phone as a fashion accessory. We know that many of our ... with such a popular and well established fashion event is a natural fit for us this season." Clotheshow ...

BT helps visitors to London Fashion Week with hotspot

LONDON - BT has launched a wireless hotspot to help the fashionistas at this year's London Fashion...Designers, buyers, exhibitors, journalists and photographers attending the fashion shows ... Wireless Broadband, said: "With thousands of fashion followers, journalists and photographers from around the world visiting London Fashion Week, the installation of BT Openzone provides them with a perfect ...

 

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Campaign Jobs



Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.